One very popular brand apparently prefers Chelsea over Tottenham when deciding who to collaborate with in terms of kits and sponsorship.
At the moment, Chelsea are still playing without a front of shirt sponsor, which is actually crazy seeing as we are 12 games into the new league season.
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The Jordan Brand might not be looking to provide a front of shirt sponsor for Chelsea, but it would be a heck of a sponsorship deal for The Blues to get and pull off. And apparently they might well get it, but only on one major condition.
Chelsea must get into the Champions League again.
Blues currently only in Conference League
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A Jordan and Chelsea colab?
Chelsea are playing in the Europa Conference League this season and actually have another game in that tonight over in Germany against Bundesliga side Heidenheim.
But in the Premier League, they are currently sat in third place, a position that if the season ended today, would see them back where they want to be, playing Champions League football.
And if they finished the season getting UCL football, then they would have a very good chance of getting sponsorship with Jordan.
According to reliable sponsorship soure Lu Class, as cited by PYS on X, Jordan prefers Chelsea over Spurs. They will wait to see if the club make UCL football for next season.
This would be a massive deal for any club that gets it, and would be huge for Chelsea moving forward with the ambitions they have.
But for now they must just continue to focus on the getting results in the league and making sure they qualify for Champions League football next season. And as well as that, perhaps finding another front of shirt sponsor, which no doubt they are still trying to do!