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Beats by Dre enlist Erling Haaland to launch new film captured in the Norwegian woods

There's nothing ordinary about Haaland. Ordinary is for everyone else.

They've done Messi, LeBron James, and even Kim K. This time around, Beats by Dre enlists Man City and Norwegian star Erling Haaland in their new film. Set in Norway's picturesque and wild woodlands, Beats celebrates Haaland's home country in a breathtaking film that plays to the striker's dry humour while conveying his strengths.

As an official Beats brand ambassador, Haaland has been wearing Beats throughout training and pre-game, and the short film is no different. The film showcases Haaland with some of his favourites from the Beats dynamic product lineup, including the Beats Fit Pro, Beats Solo 4, and the Beats Pill.

Haaland Beats ad 2Beats

Haaland said about the video collaboration: “The wide range of Beats products keeps me motivated, so teaming up on this new film in Norway was awesome." If you're looking for premium sound to immerse yourself in game mode or relax after a game, you can't go far wrong with Beats.

Take a look at the new Beats by Dre film featuring Erling Haaland above.

Beats have created notable video collaborations with some of football's best - including Neymar, Lionel Messi, Bukayo Saka, Serge Gnabry, and Alessia Russo - and this one is no different, except we might say it's our favourite one yet. Next time you watch the build-up to a game, keep an eye out for players wearing their Beats or carrying their headphone cases, they're a footballer's favourite accessory for a reason.

Haaland Beats ad 3Beats

If you want to shop some of Haaland's favourites from the comfort of your home, GOAL has everything you need to know below.

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