A new era beckons for Everton.
Everton are finally about to be takeover over by the Friedkin Group, who are expected to be in post by next week.
Alan Myers has predicted the takeover to be finalised on Wednesday, so a busy week lies ahead on Merseyside.
The new stadium on Bramley-Moore Dock is also taking shape ahead of Everton’s move away from Goodison Park next year.
Everton’s new stadium could host England vs Andorra in the World Cup qualifiers next September and that will quickly become the norm.
It’s expected to become one of England’s finest infrastructures, so it won’t be short of those kinds of opportunities.
Further, the new ground is set to attract a mega sponsorship deal and a new development on that has just emerged.
AS Roma President Dan Friedkin sits in the stands during the Serie A TIM match between AS Roma and US Sassuolo at Stadio Olimpico on March 17, 2024...
Photo by Silvia Lore/Getty Images
Friedkin Group lining up mega-money deal for new stadium
According to Alan Nixon, the Friedkin Group are lining up a colossal deal for the naming rights of the new stadium.
The American investors plan to have a deal in place by next season, though, at this stage the potential sponsors are being kept secret.
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Nixon noted that the Friedkin’s have done business with Toyota in the past and they’ve been mooted as a possible sponsor.
The Japanese car manufacturers would be able to afford the fee needed to strike a deal for the naming rights.
TBR Football have suggested Everton’s new stadium naming rights could command £10m-a-year across a 10-year period.
That could bank the new owners a whopping £100m, allowing Everton to spend much more freely in future transfer windows, as Nixon alluded to in his report.
Everton’s FFP troubles could be eased with stadium deal
Nixon further adds that landing the new stadium deal would ease Everton’s issues with the Premier League.
We reported last month that Everton still have PSR problems to resolve as scars remain from the previous breaches.
So, evidently, it’s vitally important the Friedkin Group are able to close this deal as soon as possible, to eliminate any further breaches with the establishment.
The future is certainly bright for the Merseysiders.
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