[Juventus](https://www.blackwhitereadallover.com) midfielder Weston McKennie is known for many things. From his Harry Potter-inspired goal celebrations to his ability to win back the ball on the counter, McKennie has been an integral part of both the Juventus and USMNT rosters for the last half-decade.
In his time, the Texan has been part of teams that have won three CONCACAF Nations League titles, two Coppa Italia trophies, and a Supercoppa victory alongside the likes of Cristiano Ronaldo, Giorgio Chiellini, and Alvaro Morata.
And now he’s taking his efforts off the pitch.
Last month, he announced “McKennie’s Magical Youth Mission” via his Instagram account. The organization’s purpose is to create a positive impact on underserved communities, with a special emphasis on orphanages. Through building educational and career pathways, the mission dedicates itself to creating a meaningful difference in the inner city, while tackling socioeconomic gaps.
Ever the Harry Potter fanatic, so much so that he bears a lightning bolt tattoo on his hand, McKennie channeled his obsession with the franchise into something very positive.
The mission’s first event took place in Miami, and found its sponsorship partners in Puma — Serie A’s technical partner since 2022 — and Vicky, a Cuban bakery that has long been a fixture in Florida, starting in Miami in 1972.
McKennie’s Magical Youth Mission will host a number of events in the future, spanning from celebrity golf tournaments and soccer matches, holiday toy drives, and fundraising galas. However, the giving does not stop there, as the organization also focuses on providing underserved youth and orphanages with event and travel experiences. These youths will be given the opportunity to attend local Major League Soccer matches, Broadway performances, magic shows, plus transportation and tickets to Universal Orlando’s Wizarding World of Harry Potter. Lastly, the foundation will organize donations of shoes, athletic wear, and kits to orphanages.
The foundation’s mission statement reads:
> “This non-profit organization will aim to bring elements of magic, joy, positivity, healing and motivation to children at local orphanages around the country in the form of love, laughter, financial support, and fantasy entertainment.”
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> Always an inspirational force on the pitch, and all around good-guy comedian off the pitch, it is great to see that Mckennie has found a new and exciting purpose in providing magical experiences to those who would not be afforded the opportunity otherwise.
More information on the organization can be found on Instagram [@mckenniesmagicalyouthmission](https://www.instagram.com/mckenniesmagicalyouthmission/), or by visiting their website at mckenniesmagicalyouthmission.org.