Tom Brady, coming off his first season in the Fox broadcast booth, joined sideline-reporter-turned-game-show host Erin Andrews at Fox’s upfront presentation Monday in New York.
The pair announced that Fox has gained rights to air an exclusive NFL doubleheader in Week 16 of the league’s upcoming season. That will put it on a to-be-determined date in December. (The NFL is going to reveal its full 2025 schedule later this season.)
The games, one between the Philadelphia Eagles and Washington Commanders, the other between the Chicago Bears and Green Bay Packers, will give Fox 11 doubleheaders. That’s the most ever by a single network in one season, Fox said, under the complex scheduling system among primary rightsholders.
Fox’s carriage of last February’s Super Bowl hit a new all-time record with 127.7 million total viewers.
Watch on Deadline
“We need to carry all of this momentum into this upcoming season,” Andrews said.
World Cup soccer, Major League Baseball and the Indianapolis 500 also took up stage time during the upfront, as did college football. Brady got a plug in for his alma mater, the University of Michigan. “Go Blue!” he said and Andrews cracked, “Try listening to this for 18 weeks.”
Former athletes now on Fox’s pundit roster, among them Rob Gronkowski and Derek Jeter, also got significant time during the presentation.