Colin Cowherd is wading into the discourse concerning Bill Belichick and his age-gap romance with Jordon Hudson, claiming the former NFL head coach's family is concerned about more than just his well-being.
In a video the Fox Sports radio host shared on X on Sunday, May 18, Cowhead alleged that Belichick's family isn't as concerned about the North Carolina football coach, 73, as much as they are about his will - more specifically, the possibility that they won't financially benefit as a result of his relationship with Hudson, 24.
"Stop me if you've heard this one before - a wealthy old man starts dating a young ambitious woman, and suddenly the family is ‘concerned,'" Cowhead began. "Look, I don't buy into this whole idea that Bill is some old feeble man who doesn't know what he's doing."
Cowherd added, "And let's be honest, families aren't worried about Bill, they're worried about the will. When dad's worth over $100 million, suddenly everybody's got questions like, ‘Who's getting cut out?'"
On the May 9, episode of the "Pablo Torre Finds Out" podcast, reporter Pablo Torre said the Belichicks are "extraordinarily concerned" about the couple's relationship. Torre said he spoke to a "family source" who said there is "deep worry for how detrimental Jordon can be for not just North Carolina but Bill's legacy, reputation - everything he has built and worked for over decades."
Cowherd went on to say that he would understand the family's alleged concern if the former New England Patriots coach was "93" or had been "found wandering barefoot at a truck stop."
"But he's not being held in a basement. She's not spoon-feeding him oatmeal," he continued. "They're busy building their own brand, in Chapel Hill, no less. Air Jordon Hudson."
Us Weekly has reached out to the University of North Carolina for comment.
Belichick and Hudson have been dating since 2021, when the pair reportedly met on an airplane.
During an interview on "The Pivot" podcast on Friday, May 16, Belichick explained the role his girlfriend plays in his personal and professional life.
"I stay focused on football and, some of the other opportunities that come along, Jordon looks at those and can dig into them a little bit deeper," he said. "But really, what she does is help me spend my time on football, and that's what's important to me."
Belichick also listed Hudson's "actual responsibilities."
"Well, nothing with North Carolina. That would be No. 1," Belichick stated. "It would be personal opportunities, [like] a speaking thing, appearance on this or talk about this or somebody happens to want an autograph, that type of thing. So, she kind of helped organize that for me." He also defended the decision to allow Hudson to "filter" through his emails.
"So she could, at least, filter through them because we didn't have a sports information guy," Belichick said. "That was taken as ‘Jordon's running the sports information department.' She's not doing it. I mean, there was nobody to help me sort them out, so I was asking her to do that."
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This story was originally published May 19, 2025 at 5:43 PM.