Old Trafford manchester united
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Manchester United have taken another financial blow as The Red Devils have yet another issue with their sponsors.
Despite being one of the biggest clubs in the world, United are struggling right now.
The club have just recorded their worst season since their relegation in 1974, now set to miss out on European football next season.
Unfortunately for The Red Devils, their Europa League loss to Tottenham Hotspur not only cost them Champions League football, but will it an extra £100 million in associated revenue, plus lead them to incur a £10 million penalty with Adidas.
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Now, the club have lost their international sponsor as Marriott International have decided against renewing their deal with The Red Devils.
The world’s largest hotel company has been sponsoring United since 2019, however when their deal ended at the end of the season, the hospitality giants have no intention in continuing a deal.
Manchester Evening News has reported this is part of the organisation’s company-wide cost-cutting exercise, however they entered a new deal with the FA and retained their highly successful contract with the Mercedes F1 team.
Speaking to SportBusiness, Andrew Watson, the vice-president of marketing for Marriott International commented: “Being able to tell and amplify the travel story through the lens of F1, where there are 24 global races across five continents, gives us new ways to connect with these sports fans and educate them on the value of Marriott Bonvoy.”
However, no statement has been released by Marriott about the United arrangement as of yet, whilst United sources have commented they are “proud of their successful partnership with Marriott”.
The Red Devi are also insistent on having the most attractive portfolio of partnerships in football despite this loss.
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