Philadelphia Eagles quarterback Jalen Hurts continues to redefine what it means to be a modern NFL superstar. On Monday, the Super Bowl LIX MVP officially added a new title to his résumé: author. Hurts announced the release of his first children’s book, Better Than a Touchdown, set to hit shelves on March 10, 2026.
The announcement came in a sentimental Instagram video filmed at his childhood elementary school in Houston, Texas. “It’s always been a dream of mine to have my own children’s book, and today, that dream finally comes true,” Hurts said.
Illustrated by Nneka Myers and published by Penguin Random House, Better Than a Touchdown tells the story of a boy named Jalen who is excited to try out for his school football team—only to learn the program has been cut. What follows is a journey of rediscovering purpose through the support of community and teamwork. The publisher describes the book as “a love letter to the power of community, being there for one another, and how a piece of good advice can change the course of a day.”
For Hurts, this isn’t just another business venture—it’s personal. “It’s a lot of hard work, a lot of love put into this book,” he said in a Instagram video. “It was very heartfelt, because without the lessons learned, I wouldn’t be where I am today. So I’m excited to extend those lessons to the next generation and hopefully uplift them.”
Already known for his leadership, resilience, and signature postgame quotes that often go viral, Hurts is leaning into his ability to inspire well beyond the gridiron. His transition into author fits naturally with the off-field image he has cultivated as a role model and community figure.
Better Than a Touchdown is priced at $19.99 and is now available for pre-order through major book retailers. With Hurts’ name attached and a message rooted in hope, perseverance, and community, the book is poised to be a favorite among young readers and families—especially those sporting midnight green.