Travis Kelce is making moves beyond football with his apparel brand, and Chiefs Heriss Gracie Hunt just gave it a big shout-out on Instagram. His sportswear and lifestyle brand, Tru Kolors, partnered with American Eagle to launch a limited-edition clothing collection called AE x Tru Kolors by Travis Kelce.
Picture Credit: Kyle Terada-USA TODAY Sports
On Monday, the Kansas City Chiefs owner’s daughter, Gracie Hunt, gave a big shoutout to Sydney Sweeney-promoted American Eagles and Kelce’s brand collaboration. Gracie posted an Instagram story showing off some of the new products she received from the brand. In the caption, she dropped a two-word reaction.
“The best,” while tagging the Tru Kolors brand.
Image Source [IG/@graciehunt]
Kelce’s apparel brand focuses on lifestyle and sportswear. By joining forces with American Eagle to launch a limited-edition collection, the new line blend will be more streamlined as streetwear style with athletic vibes.
The news of the collaboration came just one day after Kelce revealed his engagement to Taylor Swift.
Kelce shared his excitement in PEOPLE’s interview: “I’ve had to keep my excitement about this collab under wraps for nearly a year. It was an awesome opportunity to team up with an established brand where both sides were excited to truly collaborate on every decision in the design and creative process that brought the ‘AE x TK’ collection to life.”
Kelce added that he started Tru Kolors in 2019 to focus on authenticity and having fun with style.
Also read: “We Would Actually Play Together As Babies”: Gracie Hunt Breaks Silence As Chiefs Heiress Bares Timeline With New BF Derek Green After Cody Keith Split
Gracie Hunt Shows Off Game Day Style with Boyfriend Derek Green
On September 14, the Kansas City Chiefs hosted the Philadelphia Eagles at Arrowhead Stadium for their 2025 home opener. This game was extra special because it was a Super Bowl LIX rematch, just seven months after the two teams faced off in New Orleans.
While the game heated up on the field, Gracie Hunt gave her followers a glimpse of her stylish game-day look. In one picture, 26-year-old Gracie Hunt posed with her boyfriend, Derek Green.
Gracie wore a bright red sleeveless dress, accessorized with a silver cross necklace and beige high-heeled sandals. Her beau wore a crisp white button-down shirt and black pants.
In May 2025, the couple made their relationship official on Instagram. Derek Green is the son of former Super Bowl-winning quarterback Trent Green, who spent six seasons with the Kansas City Chiefs. Gracie posted vacation photos showing the couple holding hands, giving followers their first look at the new power couple in the sports world.
Also read: LOOK: Gracie Hunt Flaunts Blissful Retreat As Chiefs Heiress Gives Shares Intimate Moments From Trip With BF Derek Green’s Family
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