The NFL’s latest controversy has drawn fire and fascination after reports suggesting Elon Musk may pull a $40 million Super Bowl ad deal to protest Bad Bunny’s rumored halftime show. Yet, despite the billionaire’s threat, fan sentiment online suggests the league will remain unmoved.
As one user bluntly summarized, “nfl doesnt care and wont pull bad bunny. also musk knows how important the nfl is for his products.”
nfl doesnt care and wont pull bad bunny. also musk knows how importan the nfl is for his products
— Robin Haas (@ochohaas) October 12, 2025
NFL Unfazed as Fans Say Elon Musk’s Threat Won’t Move the Needle
Elon Musk and Bad Bunny | Credits: Imagn
While Musk’s rumored withdrawal sent shockwaves across corporate circles, long-time followers insist the league is too powerful to bend under political pressure. Fans argue the NFL has weathered far greater storms, from anthem protests to celebrity controversies, without any lasting damage to its ratings or brand.
Oneuser wrote that“The NFL doesn’t give a damn what their fans think as long as they keep watching their games, buying their merch & lining their pockets.” Anotheradded,“It’s about money, not politics. The NFL is a business, and for years it’s been expanding internationally. Bad Bunny is one of the most popular musicians in the world.”
Musk’s stance, rooted in frustration over “politicized entertainment,” has sparked discussion about how far the league should go in mixing cultural expression with sports. However, analysts note that the Super Bowl’s global reach and advertiser demand remain unaffected
Adding to the online debate, one fan dismissed the uproar entirely,saying,“Go on ahead and boycott the NFL this year champ, they won’t notice and they will still have Bad Bunny at half.”
Others echoed similar sentiments, emphasizing the league’s global ambitions:“The NFL doesn’t care what you think. Bad Bunny is so much bigger than you can even comprehend. America is small potatoes for the NFL. They are looking for global stars.”
A finalcommentcaptured the prevailing tone across social media:“Neither the NFL nor Bunny care if you do or don’t. He’s still going to be there whether you watch or not.”
The collective fan response suggests Musk’s ultimatum won’t derail the NFL’s marketing or entertainment strategy. The league’s confidence and metrics indicate that controversy once again fuels rather than dims its spotlight.