The NFL hosts the Super Bowl every February. The game draws millions of viewers worldwide. The halftime show creates cultural moments each year. The league announced Bad Bunny as the performer for February 2026.
Roger Goodell Has Zero Regrets Bringing Bad Bunny to the NFL Stage
Roger Goodell Has Zero Regrets Bringing Bad Bunny to the NFL Stage (Image Via X/@AccessBadBunny)
Some fans and conservative media criticized the selection immediately.
Roger Goodell Has Zero Regrets Bringing Bad Bunny to the NFL Stage
The NFL announced Bad Bunny as the Super Bowl LX halftime performer in September 2025. The game takes place February 8, 2026 at Levi’s Stadium in Santa Clara, California. Bad Bunny will make history as the first Latin male artist to headline a Super Bowl halftime show.
Bad Bunny previously appeared during the Super Bowl LIV halftime show in 2020. That performance featured Shakira and Jennifer Lopez as headliners. The upcoming show marks his return to the platform.
NFL Commissioner Roger Goodelldefended the decision Wednesday during the league’s fall owners meeting. He stated Bad Bunny was one of the leading and most popular entertainers in the world. The commissioner called that the exact goal for halftime shows.
Roger Goodell on Bad Bunny: “He’s one of the leading and most popular entertainers in the world. That’s what we try to achieve.” Says the decision was “carefully thought through” and “We’re confident it’s going to be a great show and that he understands the platform that he’s on.…
— Mike Garafolo (@MikeGarafolo) October 22, 2025
“He’s one of the leading and most popular entertainers in the world,” Goodell said. “That’s what we try to achieve… It’s carefully thought through. I don’t think we’re ever selected an artist without some blowback or criticism.”
Goodell stated the NFL never selected an artist without some blowback or criticism. He said that was difficult to avoid when hundreds of millions watch. The commissioner stood by the choice despite pushback.
Goodell mentioned the show will evolve from here. He suggested additional talent might be involved in the performance. Recent halftime shows featured multiple artists.
Bad Bunny has been critical of Donald Trump’s immigration policy. Some conservatives voiced opposition to his selection as performer and the political debate continued as Trump criticized the NFL for naming Bad Bunny the Super Bowl halftime headliner. He called the pick “absolutely ridiculous” and added that he had never heard of the artist.
Bad Bunny’s Super Bowl Show Got NFL Fans Fighting Again
The announcement reached fans quickly through multiple platforms. Supporters and critics weighed in with strong opinions. The debate split along political lines for some viewers.
One fanwrote, “And we thought it couldn’t get worse than last year…”
A secondadded, “No one wants to see his halftime show. Bring in Creed instead.”
A thirdpointed out, “I thought MAGA boycotted the NFL long ago. Why do they care?”
Others questioned the choice from different angles. A fourthnoted, “Most viewers won’t understand what he is singing, because the majority only speak English. How is that going to be a unifying moment?”
A fifthasked, “I ask Roger Goodell to post his singing of any Bad Bunny ‘song’ without a teleprompter or other performance notes.”
The halftime show airs February 8, 2026 on NBC. The debate will likely continue until game day.