Premier League football team West Ham United has launched a festive pop-up shop inside the John Lewis department store at Westfield Stratford City.
The activation will run from this week through to New Year’s Eve, with supporters able to visit the dedicated space to purchase a range of merchandise in time for Christmas.
The pop-up shop will showcase a wide variety of official West Ham United products, including the latest home, away and third kits, training wear and a full selection of “seasonal favourites”.
Located a short walk from the club’s home ground in Stratford, the shop will give fans the chance to enjoy special promotions and appearances from Club mascots and special guests throughout the Christmas period.
The club will be hoping to offer its fans some festive cheers this season after a disappointing start to the 2025-26 Premier League campaign, which has resulted in the sacking of manager Graham Potter and the appointment of former Tottenham Hotspur coach Nuno Espirito Santo.
West Ham United’s gleaming home ground at the former Olympic Stadium in the Queen Elizabeth Olympic Park in the heart of Stratford will no doubt drive strong connections between fans and the popular shopping centre.
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