The sports world is buzzing once again. After years of insisting his NFL days were done, Tom Brady has dropped a cryptic update suggesting that his story with football might not be over — and this time, the stage could be global.
A Legendary Comeback for Tom Brady
NFL, Tom Brady
Oct 12, 2025; Baltimore, Maryland, USA; Fox Sports announcer Tom Brady looks on before the game between the Baltimore Ravens and the Los Angeles Rams at M&T Bank Stadium. Mandatory Credit: Mitch Stringer-Imagn Images
Tom Brady is once again making headlines — but this time, it’s not for an NFL comeback. The seven-time Super Bowl champion has confirmed his involvement with flag football’s global promotion, a sport set to make its Olympic debut at the 2028 Summer Games in Los Angeles.
Brady: “I Want to Show the World What Flag Football Is All About”
In an interview with People, Brady spoke about his passion for growing the game internationally.
“I’m excited to show the world what flag football is all about,” Brady said.
“It’s fast, it’s competitive, and it’s accessible to everyone. It’s the future of the game.”
Brady’s remarks came ahead of his participation in a flag football exhibition event in Saudi Arabia, where he’ll serve as team captain.
“This sport is growing all over the world,” he added. “It’s amazing to see how many people are picking up a football and playing in ways that are fun and inclusive.”
(Source: People Magazine, Oct. 2025 interview)
Flag Football Heads to the Olympic Stage
The International Olympic Committee officially approved flag football for inclusion in the 2028 Los Angeles Olympics, alongside sports like cricket, lacrosse, squash, and baseball-softball.
Brady expressed excitement over the decision, noting that the Olympic spotlight could transform the sport’s visibility:
“It’s incredible to think kids playing flag football today could represent their countries one day,” Brady said. “That’s something truly special.”
(Source: People / NBC Sports / IOC announcement)
A Global Ambassador for the Sport
Tom Brady's Instagram Story
Tom Brady’s Instagram Story
In a statement from the NFL, officials said the league “fully supports Tom Brady’s participation in global flag football initiatives” and praised his commitment to expanding the game’s reach.
The NFL and the International Federation of American Football (IFAF) have partnered to promote the sport in more than 100 countries as part of the lead-up to the 2028 Games.
Why It Matters
For Brady, this project reflects his broader mission to inspire younger generations and grow the sport globally.
“I’ve always believed football has a place for everyone,” he said. “Flag football is proof of that — it’s for all ages, all abilities, and it brings people together.”
Brady’s appearance at the Saudi exhibition in 2026 is expected to be one of several international events designed to raise awareness ahead of the Olympics.
Bottom Line
Tom Brady isn’t coming out of retirement — but he’s stepping into a new role that could redefine his legacy.
Through his work promoting flag football ahead of the 2028 Los Angeles Olympics, Brady continues to influence the sport he dominated for over two decades — only this time, on a truly global stage.
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