5th November 2025
November 4 – Barcelona have appointed New Era as their official headwear licensee marking the deal with the launch of a new headwear collection.
“Rooted in the vibrant spirit of the city, New Era blends its design expertise with the cultural legacy of FC Barcelona, bringing together the club’s heritage, the creative energy of Barcelona, and a global perspective on contemporary style,” said a New Era press release.
The collection features the Barça crest alongside the New Era flag, “creating a series of headwear pieces that speak to a new generation of style-conscious followers”.
Marketed as being more than just team merchandise, New Era said the partnership is a meeting point of two cultural institutions, each with more than 100 years of influence in sport, fashion, and community.
The collection features New Era’s signature styles, including the iconic 9FORTY curved visor, unstructured 9TWENTY, and snapback TRUCKER. More styles are planned to launch later in 2025.
Barça also put its stamp on New Era’s iconic 59FIFTY silhouette. The cap features bold blue and garnet stripes across the classic 6-panel design, with contrasting sun yellow details on the visor and embroidery. The New Era flag logo sits on the left side, while FC Barcelona’s motto, ‘Més que un club’, is embroidered on the right.
Contact the writer if this story at [moc.l1762326598labto1762326598ofdlr1762326598owedi1762326598sni@o1762326598fni1762326598](javascript:;)