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Rockets' Kevin Durant sets off Giannis Antetokounmpo's cheeky endorsement chase

Giannis Antetokounmpo has once again grabbed attention with his social media presence. The Milwaukee Bucks star is known for his humor as much as his basketball skills.

The 31-year-old forward made a bold and funny move on January 30, 2026. His Instagram story quickly went viral among NBA fans and beyond.

"Kevin Durant secured a CeraVe endorsement deal. Kendall Jenner recently signed an endorsement deal with Fanatics," Antetokounmpo wrote on Instagram. "Trojan, what's up? I'm curious to see if your product works."

The post featured mock images of the 2-time MVP in fictional Trojan ads. The joke landed well given his personal life with fiancée Mariah Riddlesprigger.

The couple has 4 children together. Sons Liam, Maverick, and Enzo were born in 2020, 2021, and 2025. Daughter Eva arrived in 2023.

Milwaukee Bucks weigh trade options for Giannis Antetokounmpo as deadline nears

Giannis Antetokounmpo is currently out with a right calf strain he sustained on January 23 against the Denver Nuggets. He estimates a recovery time of 4 to 6 weeks, but the Bucks haven't confirmed a timeline for his return.

As the February 5 trade deadline approaches, the Bucks are considering offers for him but are not in a hurry to trade. They are asking for significant compensation, including top young talent and draft picks.

If they don't receive acceptable offers, they may choose to wait until the 2026 offseason to trade him.

The Golden State Warriors are seen as the leading contenders, with the Miami Heat, New York Knicks, and Minnesota Timberwolves also in the mix.

Despite a playful social media post, the situation in Milwaukee is becoming more serious.

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