The Super Bowl 60 halftime performance brought social media to its knees when Bad Bunny took the stage in Santa Clara.
However, Latin music fans took their love for the popular Puerto Rican artist to an entirely new level on the NFL’s biggest stage. In fact, Bad Bunny’s show ended up being one of the biggest in football history.
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Morning Brew revealed the biggest halftime performers in Super Bowl history, and now Bad Bunny has officially entered the top five conversation.
MORE: Truth about Bad Bunny’s Super Bowl 60 halftime show wedding ceremony
Bad Bunny officially the fourth-most watched halftime show ever
1. Kendrick Lamar 133.5M
2. Michael Jackson 133.4M
3. Usher 129.3M
4. Bad Bunny 128.2M pic.twitter.com/ov462OK9e1
— Morning Brew ☕️ (@MorningBrew) February 11, 2026
Bad Bunny’s epic performance marked an incredible few weeks for the Puerto Rican star. That included winning Album of the Year at the Grammys before appearing at the Super Bowl.
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In fact, Morning Brew’s tally of viewership revealed that the Latin pop star was watched by over 128 million fans. That number checks in at fourth all-time among those that have taken the stage at the NFL’s halftime show.
MORE: Ranking the last 10 NFL Super Bowl champions
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Bad Bunny and Lady Gaga perform the halftime show in Super Bowl LX between the Seattle Seahawks and the New England Patriots. Mandatory Credit: Mark J. Rebilas-Imagn Images
Most-watched Super Bowl halftime shows
Kendrick Lamar – 133.5 million viewers
Michael Jackson – 133.4 million viewers
Usher – 129.3 million viewers
Bad Bunny – 128.2 million viewers
Rihanna – 121 million viewers
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