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The Secret Ingredient to Super Bowl Sunday

During Super Bowl weekend at the Player’s Tailgate in Santa Clara, Chef Aaron May joins Worth Media Group CEO Josh Campbell to discuss the cultural power of food.

Reflecting on 13 years of building the iconic tailgate experience, May shares why sports, music, and hospitality converge around the table—and how elevated comfort food transforms a game into a shared memory. From truffle-topped wings to the nostalgia of a simple s’more, the conversation explores why the value of food goes far beyond its price.

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