Official figures are disproving a widely polarized claim surrounding Bad Bunny’s Super Bowl LX halftime show. Earlier figures had claimed the Latino singer set a new viewership record; however, official records report otherwise.
Despite the claims, liberals and supporters of Bad Bunny’s historic halftime show appearance continue to celebrate the performance. Here are the details.
Where Bad Bunny’s Super Bowl Halftime Show Stands in History
An official Nielsen report had shown that,contrary to popular news, Bad Bunny’s dramatic Super Bowl halftime show fell short of the all-time record. The February 8, 2026, outing came forth behind Kendrick Lamar, Michael Jackson, and Usher.
🚨 FAKE NEWS ALERT: Bad Bunny's halftime did NOT break any viewership record. Official Nielsen: 128.2M average viewers (8:15-8:30pm ET). Super Bowl peaked at 137.8M in Q2. People pushing 135M+ lies got exposed quick. Boycotts WORK—celebrities got the message: stay out of… pic.twitter.com/sr1X0aubXK
— Reverend Jordan Wells (@WellsJorda89710) February 11, 2026
The 15-minute supernova at Levi’s Stadium registered 128.2 million viewers between 8:15 pm and 8:30 pm, according to official data from Nielsen on Tuesday. The report means Kendrick Lamar’s 2025 viewership record of 133.5 million remains atop the history books.
Michael Jackson drew 133.4 million viewers in 1993, while Usher’s 2024 appearance registered 129.3 million views.Live viewing figures on YouTube stood at 62 million, while TV viewership records and social media footprints rounded out the remaining figures.
Feb 8, 2026; Santa Clara, CA, USA; Bad Bunny performs during the half time show at the game between New England Patriots and Seattle Seahawks in Super Bowl LX at Levi's Stadium. Mandatory Credit: Cary Edmondson-Imagn Images
Feb 8, 2026; Santa Clara, CA, USA; Bad Bunny performs during the half time show at the game between New England Patriots and Seattle Seahawks in Super Bowl LX at Levi’s Stadium. Mandatory Credit: Cary Edmondson-Imagn Images
The Puerto Rico-born singer featured Lady Gaga, alongside other celebrity appearances that added flair to his performance. Extraordinarily, Bad Bunny clips reached 4 billion views in their first 24 hours, an approximately 137% year-on-year increase.
His clips, led by his ‘Only Thing More Powerful Than Hate Is Love’ finale, are the top three most-viewed NFL social media posts in history. In total, social media consumption time of related content to Bad Bunny’s halftime show by the NFL’s team has surpassed 115 years.
Meaning, Turning Point USA (TPUSA), a conservative nonprofit organization, put together an alternative “All-American” show headlines by Kid Rock. The show, preferred by American conservatives, peaked at 6.1 million views and lingered around 5 million for much of the YouTube live stream. Besides Kid Rock, TPUSA hosted performances by top artists such as Brantley Gilbert, Lee Brice, and Gabby Barrett.
While Bad Bunny’s performance remains at the center of multiple controversies, there is no doubt that the Latino rapper delivered a historic performance that might redefine the halftime show going forward.