On [this week’s Sports Media Podcast](/Articles/2026/02/12/sports-media-pod-super-bowl-viewership-nfls-media-future-nba-all-star/), host and SBJ media reporter Austin Karp and SBJ special contributor Richard Deitsch discuss the NFL’s push to reopen media rights early -- and how digital players (YouTube, Netflix, Prime, Peacock) might reshape the landscape.