Liverpool FC have reported record revenue for the last accounting year, covering the 2024/25 title-winning season.
Liverpool FC Finances 2024/25: At a Glance
Overall revenue increased by £89m to £703m
Media (TV) revenue increased by £60m, largely due to Champions League
Matchday revenue, aided by first full season with Anfield Road Stand, increased by £14m
Administrative and staff costs increased by a combined £99m
Profit after tax was £8m
The results cover Liverpool’s 2024/25 season, with the year ending May 31, 2025.
Liverpool achieved record revenues of over £700 million and were the highest-placed Premier League club in the Deloitte Football Money League, with a profit after tax of £8 million.
It is a significant change from the year before, when the club reported a £57 million loss – largely due to their absence from the Champions League in 2023/24.
Why Liverpool have made record £703m revenue in 2024/25
The improved results owe much to the increased media (TV) revenue from the club reaching the Champions League quarter-finals, compared to the quarter-finals of the Europa League in the previous season.
This reporting period was the first full season operating the new Anfield Road Stand which supported the increase in matchday revenue, alongside on-pitch performance that saw the club win its second Premier League title in five years.
Commercial revenue continued to increase with strong growth in partnerships, retail and non-matchday events, including Anfield concerts with international superstars Taylor Swift and P!NK.
The accounting period, up to May 31, 2025, does not cover the £450 million spend on new signings last summer, or the new Adidas kit deal, with all three new kits being launched in August last year.
LIVERPOOL, ENGLAND - Sunday, August 25, 2024: A fully open Anfield Road stand helped set a new record League attendance at Anfield with 60,107 supporters during the FA Premier League match between Liverpool FC and Brentford FC at Anfield. Liverpool won 2-0. (Photo by David Rawcliffe/Propaganda) This image is a digital composite of several images.
LFC “make no secret of our desire to run and operate a financially sustainable club”
Jenny Beacham, LFC’s chief financial officer, said: “We make no secret of our desire to run and operate a financially sustainable club, to grow revenue streams, and to do all we can off the pitch to help bring more success on it.
“The 2024/25 season is a great example of how this can work, with record revenues alongside the men’s team winning our 20th league title.
Revenue Category Value (£m) % Of Total
Total Revenue £703m 100%
Commercial Revenue £323m 45.9%
Media/TV Revenue £264m 37.6%
Matchday Revenue £116m 16.5%
“The challenge for us is to continue with our growth, through the incredible work that we do in areas such as our partnership portfolio and retail offerings, as well as continuing to diversify our focus to best serve our global fanbase.
“The club does face significant cost challenges, including rises in administrative, staffing and operational costs, alongside the need for us to compete at the highest level of the game, across our men and women’s teams.
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“Since this reporting period we have invested significantly to continue to enhance our playing squads, investing in the club’s present and in its future too.
“We’re also extremely proud of our ongoing and impactful work in communities through LFC Foundation and via our award-winning sustainability programme, The Red Way.
“As always, we’re fully committed to operating in accordance with football’s financial rules and regulations, while continuing our focus on providing the best possible platform for success on and off the pitch for our supporters here in Liverpool and around the world.”