Caleb Williams and his “Iceman” nickname have been a hot topic in NFL circles in the last ten days. The Bears quarterback filed four new trademark applications with the United States Patent and Trademark Office on Monday. This included one for “Iceman” and another for a logo built around the nickname.
Caleb Williams finds support from Puka Nacua for "Iceman" nickname
Caleb Williams Finds Support From Puka Nacua [Source: IMAGN]
However, Basketball Hall of Famer George Gervin also filed trademark paperwork for “Iceman”. Thus, the timing could not be more interesting as Los Angeles Rams wide receiver Puka Nacua finds himself amidst this nickname battle. An old clip from ‘The Pat McAfee Show’ is going viral again which shows Nacua referring Caleb Williams as “Iceman.”
Pat McAfee – “Do you know the Quarterbacks name from Chicago?”
Puka Nacua – “The Iceman” pic.twitter.com/EDtziqIWLr
— Captain Caleb (@captaincaleb18) March 29, 2026
Williams earned the “Iceman” label after engineering multiple clutch comebacks in 2025. During a November appearance on Fox NFL Sunday, he embraced the nickname and explained what it means to him.
“It’s interesting, to be honest, when you think of ice, ice is still, ice looks calm, but underneath is pure energy,” Williams said. “That’s the same mindset I have.”
Williams also submitted trademark filings for silhouettes based on his iconic fourth-and-8 completion against the Green Bay Packers during Chicago’s January Wild Card win. That late-game throw became one of the defining plays of Williams’ breakout 2025 season.
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NBA Legend George Gervins Shocked Over Caleb Williams Filing “Iceman” Trademark
Williams is facing pushback after attempting to trademark the nickname “Iceman.” The problem? NBA legend George Gervin has owned that identity for decades and was shocked to see Williams try to claim it. The Hall of Fame forward and 12-time NBA All-Star, told ESPN he was blindsided by the filing.
“I’ve been the Iceman for 40-something years. I never thought anybody would try to trademark it. He kind of knocked me out the box.”
Williams filed for the “Iceman” trademark earlier this month, but Gervin quickly responded. Four days later, the former San Antonio Spurs superstar submitted trademark applications for both “Iceman” and “Iceman 44”.
“There’s only one Iceman, and I am he,” Gervin said. “Especially in sports, if you say, Iceman, you’re pretty much going to think of me.”
Now the battle heads to the U.S. Patent and Trademark Office, where the process could take up to 18 months.
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