At its annual meeting yesterday, the National Football League (NFL) confirmed that Super Bowl LXIII in 2029 will be hosted at Las Vegas’ Allegiant Stadium.
Super Bowl 2029
This will mark the second time the Super Bowl was held in the city, having debuted there in 2024. It reportedly generated an economic impact of over US$1bn, attracting more than 330,000 visitors to the city.
The announcement was made in Phoenix, Arizona, and was followed by a press conference in Las Vegas which included contributions from LVCVA board member and chair of the Clark County Commission, Michael Naft, and Las Vegas Raiders senior vice president and general counsel, Justin Carley.
"We're excited to bring the Super Bowl back to Las Vegas and provide our fans another incredible experience in one of America's greatest sport and entertainment destinations," said NFL commissioner Roger Goodell.
"Super Bowl LVIII demonstrated the scale, energy and hospitality the city brings to global events, and we look forward to working alongside the Las Vegas Convention and Visitors Authority, the Raiders and the community to deliver an even greater experience this time around."
The road to 2029
A lineup of events has been planned in the lead-up to the 2029 event, including NFL Honors, Super Bowl Experience presented by Jersey Mike's, Super Bowl Opening Night Fueled by Gatorade and expansive community initiatives, such as NFL Source, the league's procurement programme for local and underrepresented businesses.
"We're proud the NFL has selected Las Vegas to host Super Bowl LXIII," said Steve Hill, president and CEO of the LVCVA. "Our first Super Bowl showcased the unique energy and scale only this destination can offer, bringing together world-class sports, entertainment, and hospitality in one place. Las Vegas was built for moments like this, and we look forward to delivering another exceptional experience for fans in 2029."
"Bringing the Super Bowl back to Southern Nevada is a powerful testament to the success of the 2024 game," added Naft. "Super Bowl LVIII was more than a world-class sporting event. It created meaningful opportunities for independent business owners, generated significant economic impact for our local economy, and supported nonprofit partners through the NFL's Legacy Grant program.
“Clark County is proud to build on that momentum, and I am eager to ensure that the benefits of hosting the big game are felt by all Nevadans."