Kay Adams is currently enjoying a vacation, and her fans have certainly taken notice. The 40-year-old NFL host shared a series of posts to her Instagram Stories this week from Saint Barthélemy, the French Caribbean island that has become a reliable retreat for athletes and media figures during football’s quieter months.
Media personality and Up & Adams tv show host Kay Adams
Feb 5, 2026; San Francisco, CA, USA; Kay Adams on the NFL Honors Red Carpet before Super Bowl LX at Palace of Fine Arts. Mandatory Credit: Kirby Lee-Imagn Images
One photo showed Adams seated on a sunlounger, wearing a white shirt-style cover-up draped over one shoulder, a light blue bikini visible underneath, brown sunglasses, and a gold hair tie keeping everything in place. Shecaptioned it “avoir la flamme,” a French phrase that translates to “have the flame.”
Her 604,000 Instagram followers responded quickly. On X, one fancoined a phrase for the experience. “It’s not daydreaming it’s KayDreaming,” the user wrote.
It’s not daydreaming it’s KayDreaming ✨😍❤️@heykayadams pic.twitter.com/bZgsgausOT
— Titletown (@WillBreen2004) April 9, 2026
Earlier in the week, Adams posted a separate bikini photo from the same trip, which also generated engagement. She shared two additional posts from the island across her Stories.
St. Barts has drawn notable visitors this winter. Tom Brady, 48, was spotted on the island in January alongside Alix Earle, 25, a pairing that generated enough public interest that Brady addressed it directly afterward.
The island sits within the French Republic, despite being more than 4,000 miles from Paris, and has established itself as a destination for public figures seeking distance from the news cycle.
Kay Adams spends her offseason in St. Barts while the NFL draft board builds itself without her pic.twitter.com/P9bXb3Uzwi
— Eugeniusz Wyszyński (@Wyyszynski) April 11, 2026
For Adams, keeping up with the news cycle is not optional. It is the job. She spent close to a decade at NFL Network before leaving in 2022, a move that drew real attention across sports media.
Her show Up & Adams gave her something different. More time, more space, and better access. She could sit with players and coaches and actually talk, not just squeeze in quick answers between segments. That kind of conversation is harder to pull off inside a busy studio setup.
She has stayed visible since leaving, her audience growing steadily, and the connection she has built with followers who track her as a media personality rather than a network representative gives her flexibility that most broadcasters in her position do not have.
Kay Adams grew NFL fans before charting her broadcasting course
The offseason never really feels long in the NFL. Free agency already shook up rosters in March, and now the draft is coming up April 24 to 26 in Green Bay. Coverage speeds up early, well before the first pick is even called.
Adams is walking straight back into that rush. Things move fast this time of year, and a few teams still do not have clear answers at quarterback. That usually drives everything. She has covered enough drafts to know how it goes once the clock starts. News breaks quickly, and if you blink, you miss it.
The vacation posts keep her audience engaged in the meantime. She has the flame, she said. The followers appear to agree.