Liverpool has changed its approach when it comes to ticket price rises at Anfield following protests organized by fan groups Spirit of Shankly and the Supporters Board
11:25, 07 May 2026
A yellow poster urging Liverpool owner FSG to reconsider its planned ticket price rises.
Liverpool fans protested against the club's planned ticket price rises during the Premier League game against Crystal Palace.(Image: Robbie Jay Barratt - AMA/Getty Images)
After the yellow card was shown at Anfield last time out, Liverpool has backed down on plans to increase ticket prices. A compromise has been reached.
"Following further dialogue with its Supporters Board, the club can now confirm an inflationary increase of three per cent to general admission tickets for season 2026-27, followed by a price freeze for season 2027-28," an official statement read on Thursday. "Further discussions will take place with the Supporters Board for future seasons."
It is undoubtedly a win for fans who made their feelings clear. In conjunction with yellow cards being held aloft, Liverpool supporters also organized a "Not a pound in the ground" campaign, urging no spending on the concourses.
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The message was simple: Premier League ticket prices are already too high. Liverpool wanted to increase them even further as a result of rising costs, but a change in approach has now arrived.
On this occasion, as has often been the case on various issues of contention in the past, it was Liverpool fans who took the lead. The likes of Crystal Palace and Fulham have joined in recent weeks.
Had Liverpool not found a way of changing its plans, then further protests — likely involving future visiting supporters to Anfield — were in the pipeline.
Fans of Liverpool protest against the clubs ownership
Liverpool fans staged a yellow card protest against FSG's decision to raise ticket prices, during the game against Crystal Palace
This is, after all, a problem that will impact fans across the country, regardless of the team that they support. Keeping costs down is in the best interests of all matchgoers across the board.
And, just as important as the price itself, is the ongoing dialogue between Liverpool fans and the club — something that, for the Reds' part, they have always insisted is something they want to continue.
The Supporters Board is a vehicle with which to do that, so that the best interests of all parties can be met where possible, not just now, but in the coming years too.
"I think the fans are the heart and soul of the club," club captain Virgil van Dijk said when he was asked about the protests last month.
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"If they feel like this, then protest is their fair right. Hopefully, they come to a solution with the club."
That now appears to have become the case, with Liverpool fans setting an example.
"These things are far above my position as captain of the club, but my opinion is that our fans are the club," Van Dijk added.
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"They always have been — before my time and after my time. It's important that these things get solved because it benefits no one."
If other clubs around the league take note of what has happened, the opposite should happen: all fans should benefit. Liverpool groups have been at the forefront.