LIVERPOOL, ENGLAND - Sunday, May 5, 2024: Liverpool supporters greet the team bus as it arives before the FA Premier League match between Liverpool FC and Tottenham Hotspur FC at Anfield. Liverpool won 4-2. (Photo by Ryan Brown/Propaganda)
LIVERPOOL, ENGLAND - Sunday, May 5, 2024: Liverpool supporters greet the team bus as it arives before the FA Premier League match between Liverpool FC and Tottenham Hotspur FC at Anfield. Liverpool won 4-2. (Photo by Ryan Brown/Propaganda)
Liverpool FC has completed a full review of its ticketing approach and can now share the next steps ahead of the 2026/27 season.
This review started back in October 2024 after many of you told us about the challenges you’ve faced across ticketing at the club. Since then, we’ve worked closely with supporters to shape what comes next.
Liverpool confirm new young adult section at Anfield
From the 2026/27 season, a dedicated Young Adult area will be introduced in the Lower Anfield Road for Premier League home games. This will give younger supporters an additional opportunity to access match tickets in line with the club’s ambition to create a pipeline for young people to attend games.
Following the extension of the Young Adult concession age range, this area will be available exclusively for supporters aged 17 to 24 with ticket prices being £25.75. Supporters must also hold a current All Red Membership (Full or Light) to buy or register for tickets in the Young Adult area via one of the following ways:
Tickets for the Young Adult area will be available to purchase during the 13+ All Red Ticket Sales in July and November
All Red Members with fewer than 13 Premier League home credits will be able to register for a ballot to purchase tickets in the Young Adult area, on a match-by-match basis. There will be 200 seats available via the Young Adult ballot, in addition to any seats purchased by young adults with 13 or more credits
Tickets purchased in the Young Adult area cannot be forwarded to another supporter, however, they can be listed on the Ticket Exchange for other Young Adult All Red Members to purchase.
How does the Young Adult ballot process work?
The ballot registration will open approximately two weeks before each Premier League home fixture.
Eligible supporters will be able to register for the ballot for up to four eligible supporters.
Credit / Debit Card details will be requested during the ballot entry process, but payment for tickets will only be taken for supporter bookings successful in the ballot.
Seats will automatically be allocated within the Young Adult area to supporters who are successful in the ballot.
The Supporters Board has been involved throughout, helping guide the process and make sure your voices were represented.
Over the past 18 months, you’ve shared your thoughts through surveys and focus groups, with over 100,000 responses, and we want to thank everyone who took the time to contribute.
Alongside your feedback, we’ve carefully analysed data which shows how tickets were used over the past five seasons to better understand supporter behaviour and the impact any changes could have.
LIVERPOOL, ENGLAND - Saturday, March 28, 2026: Liverpool's Thiago Alcântara signs programme for supporter before the LFC Foundation match between Liverpool FC Legends and Borussia Dortmund Legends at Anfield. (Photo by David Rawcliffe/Propaganda)
LIVERPOOL, ENGLAND - Saturday, March 28, 2026: Liverpool's Thiago Alcântara signs programme for supporter before the LFC Foundation match between Liverpool FC Legends and Borussia Dortmund Legends at Anfield. (Photo by David Rawcliffe/Propaganda)
Through the process, three priority areas were identified as important to you from the research, and we are aware there are challenges in these areas at present. The three areas include:
Improving access to tickets
Enhancing the overall ticketing journey for supporters with ticketing
Strengthening protection from abuse
Building on the changes already introduced at the start of the 2025/26 season as part of the review, the upcoming changes are designed to tackle some of these challenges with the goal of making it easier and fairer for fans to buy tickets and get to games at Anfield.
LIVERPOOL, ENGLAND - Saturday, December 13, 2025: Liverpool's substitute Mohamed Salah comes out of tunnel before the FA Premier League match between Liverpool FC and Brighton & Hove Albion FC at Anfield. (Photo by David Rawcliffe/Propaganda)
LIVERPOOL, ENGLAND - Saturday, December 13, 2025: Liverpool's substitute Mohamed Salah comes out of tunnel before the FA Premier League match between Liverpool FC and Brighton & Hove Albion FC at Anfield. (Photo by David Rawcliffe/Propaganda)
We know these changes won’t address all of the existing challenges, but they are an important step in improving the overall ticketing approach.
We’ll continue working closely with the Supporters Board and, alongside our findings from the review, we will continue to look at future improvements to ticketing, focussing in particular on how match credits and ticket access should work longer term, with the aim of delivering a better experience across the three key areas.
Changes For 2026/27 Season
LIVERPOOL, ENGLAND - Monday, January 12, 2026: A Liverpool supporter sings supporters sing "You'll Never Walk Alone" before the FA Cup 3rd Round match between Liverpool FC and Barnsley FC at Anfield. Liverpool won 4-1. (Photo by David Rawcliffe/Propaganda)
LIVERPOOL, ENGLAND - Monday, January 12, 2026: A Liverpool supporter sings supporters sing "You'll Never Walk Alone" before the FA Cup 3rd Round match between Liverpool FC and Barnsley FC at Anfield. Liverpool won 4-1. (Photo by David Rawcliffe/Propaganda)
Introduction of multi-year loyalty
A multi-year loyalty system will be introduced across all competitions, home and away, to provide additional flexibility for supporters, reward long-term loyalty and increase ticket access.
This means match credits from the previous three seasons will be used to determine a supporter’s eligibility to purchase tickets.
We are mindful that this change needs to be managed carefully, and the transition to the new system will recognise supporters’ existing credit status and will be gradually introduced, full details on how this will work can be found in the video below.
This will ensure supporters who have accrued match credits over multiple years are rewarded and should allow them to miss the occasional game without risking future eligibility.
In turn, this should make more tickets available for some games for supporters with fewer credits to purchase.
LIVERPOOL, ENGLAND - Saturday, November 22, 2025: Liverpool supporters singing "You'll Never Walk Alone" before the FA Premier League match between Liverpool FC and Nottingham Forest FC at Anfield. (Photo by David Rawcliffe/Propaganda)
LIVERPOOL, ENGLAND - Saturday, November 22, 2025: Liverpool supporters singing "You'll Never Walk Alone" before the FA Premier League match between Liverpool FC and Nottingham Forest FC at Anfield. (Photo by David Rawcliffe/Propaganda)
Supporters receiving a Premier League home ticket via Ticket Forwarding will no longer be eligible to earn a credit.
There will also no longer be credits awarded for matchday hospitality for Premier League home games or for tickets listed on the Ticket Exchange that go unsold.
Supporters will still be able to forward their ticket but if that ticket carries a match credit, neither the original owner, nor the recipient of the ticket will receive a credit once the ticket is forwarded.
We appreciate that supporters who responded to the most recent ticketing survey did not support this change to forwarded tickets, however we feel this is a necessary change to protect member ticket access for the future and provide a more level playing field for supporters where possible.
LIVERPOOL, ENGLAND - Saturday, April 11, 2026: Liverpool supporters before the FA Premier League match between Liverpool FC and Fulham FC at Anfield. (Photo by David Rawcliffe/Propaganda)
LIVERPOOL, ENGLAND - Saturday, April 11, 2026: Liverpool supporters before the FA Premier League match between Liverpool FC and Fulham FC at Anfield. (Photo by David Rawcliffe/Propaganda)
The reason for this change is that the current process is unsustainable for the future of ticket access as the number of supporters with 13 or more Premier League match credits, who are therefore guaranteed access to all home league games, is growing year on year.
This growth is primarily due to the forwarding of member tickets and could result in there being insufficient tickets to guarantee 13+ members, and no tickets for any other members in future.
How this change will work and further details on why this change is required can be found in the video below.
Further Changes
Alongside these two key changes, a number of additional changes will also be introduced ahead of the 2026/27 season.
These will further support improvements across the three priority areas identified in the review: ticket access, supporter journeys, and protection from abuse.
These changes include the introduction of a young adult area for Premier League games, change of ownership policy for season ticket holders, increased roll out of Fan Update and an improved ticketing journey in the official club app.
Click here for full details.
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MILAN, ITALY - Tuesday, September 17, 2024: Liverpool's head coach Arne Slot during the UEFA Champions League game between AC Milan and Liverpool FC at the Stadio San Siro. (Pic by David Rawcliffe/Propaganda)