The Green Bay Packers have announced a new partnership designed to make a meaningful impact beyond the professional level of the sport. Through a collaborative effort focused on player safety, the organization is helping provide new football helmets to high school programs across Wisconsin, reinforcing its long-standing commitment to communities throughout the state.
The initiative with Ticketmaster and Certor Sports will benefit 10 Wisconsin high school football programs by supplying updated protective equipment for student-athletes. While the Packers remain focused on preparing for the 2026 season, the project demonstrates how the franchise continues to invest in the future of football at the grassroots level. By addressing equipment needs, the organization is helping schools provide safer playing environments for young athletes pursuing the game they love.
Green Bay Packers, Ed Policy, NFL
Ed Policy, Green Bay Packers Chief Operating Officer talks about plans for TitletownTech, a 46,000-square-foot building with an innovation center and space for commercial businesses, across from Lambeau Field in Green Bay, Wis. Sarah Kloepping/USA TODAY NETWORK-Wisconsin
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Player safety has become one of the most important priorities throughout football at every level. Advances in helmet technology have led to significant improvements in protection, helping reduce risks associated with head impacts and other injuries. For many high school programs, however, replacing equipment can present financial challenges. The Packers’ involvement helps ease that burden while ensuring more athletes have access to modern protective gear.
The program also highlights the unique relationship between the Packers and the state of Wisconsin. Few professional franchises maintain such a strong connection with local communities, and initiatives like this continue to strengthen those ties. Supporting high school football allows the organization to contribute directly to the development of the sport while fostering opportunities for young players, coaches and families.
Green Bay Packers’ New Partnership To Give New Helmets To 10 Wisconsin High Schools
Green Bay Packers, Ed Policy
Green Bay Packers president and CEO Ed Policy on the field during Green Bay Packers Family Night on Aug. 2, 2025, at Lambeau Field in Green Bay, Wis.
Green Bay worked with Ticketmaster and Certor Sports to give several Wisconsin High School football programs new helmets. This is detailed more in an article posted by the team’s official website.
“We’re proud to partner with Ticketmaster and Certor Sports to provide new helmets to 10 Wisconsin high school football programs,” said Ryan Fencl, Packers football outreach manager. “Player safety is a priority, and this donation ensures that athletes competing for the recipient programs have the necessary equipment to safely take the field and pursue their dreams.”
Beyond the equipment itself, the donation serves as a reminder of football’s broader influence within communities. High school programs often act as gathering points that bring students, parents and local residents together. By helping those programs secure important resources, the Packers are supporting more than just athletic competition. They are contributing to institutions that play meaningful roles in communities across the state.
The partnership represents another example of the Packers extending their impact beyond Lambeau Field. While wins and losses will ultimately define the team’s success during the NFL season, initiatives such as this demonstrate a commitment to supporting the next generation of athletes. For the schools receiving new helmets, the benefits will extend well beyond the upcoming season and reinforce the importance of safety in the game of football.