There is a real sense of upheaval in at Juventus right now.
The Turin club are coming off a poor campaign in which they failed to qualify for the Champions League for the 2026/27 season, a failure that has piled pressure on the hierarchy and forced the ownership to rethink the entire sporting project.
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With expectations at a club of Juve’s size, missing out on Europe’s top competition cannot just be brushed off.
It is in that context of structural change and soul‑searching that a familiar name to Liverpool fans has now quietly moved on.
Former Reds sporting director Damien Comolli, who returned to prominence in Italy after being appointed general manager and later CEO at Juventus, has officially left the Turin giants.
His departure comes just a year after taking the reins of the club’s day‑to‑day operations.
Reports in Italy suggest disagreements over transfer strategy and the failure to secure Champions League football accelerated the decision, with the board convening an extraordinary meeting to approve his exit by mutual consent.
Juventus have wasted no time in naming a successor.
The Bianconeri have officially confirmed that Giovanni Carnevali has been appointed as the new Chief Executive Officer and General Manager of the club, stepping in as the permanent replacement for the outgoing former Liverpool director.
Carnevali arrives with a strong reputation from his long spell at Sassuolo He was instrumental in Sassuolo’s rise from the lower divisions to an established Serie A presence, taking on key roles such as CEO, General Manager, and Chairman.
A Juventus statement read: “The Board of Directors of Juventus FC today approved the appointment of Giovanni Carnevali as Chief Executive Officer and General Manager of the Club, entrusting him with the overall management of the Company with the objective of further strengthening Juventus’ sporting and industrial project.”
“He has played a pivotal role in the growth and consolidation of U.S. Sassuolo Calcio, which has become a recognised benchmark for sustainability, innovation, talent development, and value creation, both on and off the pitch. As a Board Member of Lega Serie A, he has also contributed to key strategic discussions aimed at the development and advancement of Italian professional football.”