Xabi Alonso’s arrival at Chelsea is one of the most exciting managerial additions in years, and the club should capitalise on it. With the recent rise of football documentaries, it would make a lot of sense for the Blues to mark the Spaniard’s first season in charge with a behind-the-scenes documentary. This could be yet another way to appeal to existing fans and attract new followers.
Chelsea Leaning More Heavily into Content Beyond the Pitch
Chelsea have already proved to be one of the most forward-thinking clubs in the Premier League, expanding into online content to reach a wider fanbase. For example, the club recently launched CFC+, an online streaming service dedicated to Chelsea content. This may have been inspired by Netflix and other streaming services, where subscribers have access to a range of on-demand content.
The next stage could be for Chelsea to expand further beyond this withonline casino titles or dedicated mobile games. There are already various football games available in iGaming, with Football Hero and Football Cash Collect a couple of standout titles. If Chelsea were to release a documentary about Alonso, for example, it could be possible to make a spinoff slot game to market it to another audience and inspire more people to watch it.
It’s clear that Chelsea see the online world as the next frontier for attracting fans, and are trying to explore new ways to gain representation online. An Alonso documentary could be an excellent way to do this, and would appeal to people who love otherbehind-the-scenes football shows like Welcome to Wrexham and All or Nothing.
Alonso’s Appointment Could Spell a New Era for Chelsea
Alonso’s arrival at Chelsea is a monumental event that deserves to be documented and preserved. The legendary midfielder has gone on to become one ofthe highest-rated tacticians in the world in his post-playing career, and he has already impressed with spells at Bayer Leverkusen and Real Madrid.
Indeed, the former Liverpool player’s arrival in the dugout is reminiscent of when Jose Mourinho first joined the club as one of the hottest new managerial prospects in the game. The Spaniard is under contract at Stamford Bridge for the next four years, and the owners are set to back their new man with a war chest to rebuild with.
Documentary Could Attract a Lot of Interest
A documentary about Alonso’s first season in charge at Chelsea would be popular among existing fans, and it could also bring fresh supporters to the club in the same way that Welcome to Wrexham did for Wrexham.
Alonso already has a loyal fanbase thanks to his illustrious playing career at clubs like Liverpool and Real Madrid. He’s also picked up new followers during his managerial career. Many of these people will be interested in his next chapter, and could be keen to see him in action in a documentary.
There has been no official announcement about an Alonso documentary yet, but the club is looking into new ways to leverage online entertainment. A documentary could lead to other opportunities for wider digital spinoffs.