CHARLESTON, S.C. (WCSC) — The Charlotte Hornets and Gray Media announced a multi-market broadcast partnership Wednesday that will bring free Hornets basketball games over-the-air to fans across North Carolina, South Carolina and parts of Virginia for the 2026–27 NBA season.
Starting this October, games will air across local Gray Media television affiliates and the Palmetto Sports & Entertainment Network in six Carolinas markets: Charleston, Columbia, Greenville-New Bern, Greenville-Spartanburg-Asheville-Anderson, Myrtle Beach and Wilmington.
The regional footprint also extends into Roanoke, Virginia.
Most markets will carry roughly 75 games on secondary digital channels alongside select matchups on primary network affiliates (NBC, CBS, FOX, and CW), accompanied by pregame and postgame coverage.
“Our fans-first commitment means meeting fans where they are and making it easier for them to experience Hornets basketball,” Shelly Cayette-Weston, President of Hornets Sports & Entertainment, said.
Gray Media Chief Operating Officer Sandy Breland added, “Gray knows Hornets fans across South and North Carolina will love watching these games free, over-the-air. We appreciate our relationship with the Hornets and commend them for focusing on the fans.”
Detailed broadcast schedules and channel guides are available at [hornets.com/watch](https://www.hornets.com/watch).
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