[Keith Wyness
Keith Wyness](https://www.footballinsider247.com/author/keith-wyness)
Liverpool could see their annual revenue boosted by up to £10million after they recently saw restrictions lifted on their ability to host concerts at Anfield.
That is according to former Everton chief executive Keith Wyness, speaking exclusively to Football Insider, who believes that the local council's change of heart could have a transformative effect for the club.
The Reds had previously been blocked from hosting concerts throughout the month of July, but they have finally had that restriction loosened at the third request.
Wyness believes that it has the potential to unlock a whole array of events for the club to host, with each potentially capable of bringing in around £2m.
The previous July block was in place to ensure that local residents got a break from the large-scale crowds around Anfield.
The restrictions have been eased on the provision that Liverpool do not overstep the mark and host events constantly moving forward.
Liverpool closing in on 'maximum use' of Anfield
Everton’s former chief Wyness – who served as CEO at Goodison Park between 2004 and 2009 and now runs a football consultancy advising elite clubs – believes that Liverpool are growing closer to securing the "maximum use" of their stadium by opening the door for more concerts.
"Well, look, it's interesting. Anfield is stuck in a very residential area. There's no doubt about that. Very tight. I know it well," he said.
"I think the concerts could earn probably between £1.5m and £2.5m per concert. So for five nights, you'd be looking somewhere between £5m and £10m a year. So it's a significant amount of money.
"You do want to make maximum use of your stadium, as we've discussed many, many times.
"Now the other thing they've got is Everton's stadium that will now be coming also onto the concert market. It's a much better location; it's right on the waterfront, and it's just walking distance as well from the city, and so there'll be competition coming up there as well.
"They haven't done any concerts yet at that stadium, and so this next summer could be an interesting one."
The football finance expert believes that the Reds would be the favourites to sign their former star, despite likely interest from elsewhere in the Premier League.
Borson believes that Alexander-Arnold's relationship with the Liverpool fans could be repaired, despite his move to Real Madrid causing uproar previously.
The right-back is firmly out of favour in the Spanish capital, and is expected to consider a potential move away sooner rather than later.