"We've had 20 years of this s\*\*t'." As a way of summing up why thousands of Manchester United fans have gathered on a junction of Talbot Road, wearing black in the spring sunshine and carrying banners venting their anger, it is both pithy and accurate.
These are the words of Steve Crompton, spokesperson for the 1958 group, which was behind Sunday's protest and helped to mobilise up to 5,000 supporters on a day of significance, given the presence of two of the people these scenes were aimed at in the directors' box.
Sir Jim Ratcliffe is well aware that his stock with supporters has fallen dramatically over the past year. As the march weaved its way along the near mile-long route from the Tollgate pub to Old Trafford, there were regular reminders that hiking tickets to £66 and doing away with concessions was Ratcliffe "taking the p\*\*s."
A more direct and offensive chant lumping Ratcliffe into the same category as the Glazers was also regularly aired. Any hope that Ineos' arrival as minority investors last February would herald a new dawn has been quickly washed away. The hope has been extinguished.
A first-half pockmarked by chants against the Glazers from the Stretford End led the TV director to focus a close-up on [Ratcliffe](https://www.manchestereveningnews.co.uk/all-about/sir-jim-ratcliffe) in the stands. What they didn't realise was that the forehead on show in the seat in front of Ratcliffe was that of a Glazer - not Joel or Avram, but the more indistinguishable Edward, an extremely rare attendee at United games.
Joel and Avram are the siblings most invested in [United](https://www.manchestereveningnews.co.uk/all-about/manchester-united-fc), but it was Edward who gave them a presence at the club they own for the first time in years. He was so unrecognisable that he could have probably gone on the march without anyone recognising him, despite social media filling with rumours of a Glazer attendee at the match on Sunday morning.
One thing is for sure. When Edward gets back across the Atlantic he can report to his brothers just how detested they remain in Manchester. Ratcliffe heard that first-hand as well. The problem is that none of those involved seem to care.
But this anger just cannot be ignored. Critics will scoff that this wouldn't be happening if United weren't mid-table in the Premier League, but it's about so much more than football.
It's about the debt the Glazers have saddled United with in a takeover that should bring eternal shame to the football authorities in this country. 'Killing our club since 2005', read one banner. '£1billion stolen' was written another, referencing the debt repayments that have brought a giant football club to its knees.
They all marched behind a banner reading 'RIP FAN CULTURE 878-2025'. The Glazers have ripped a hole in this club, but it is Ratcliffe who is now stripping it of its soul. Redundancies, cutbacks, petty penny-pinching - it has been a year that has left United with a hollow feeling.
There is a fear that more is yet to come. Season ticket renewals and prices for next season are due out soon, and nobody expects them to be frozen, despite the dirge on offer on the pitch. Ratcliffe has already signalled his intent by comparing Manchester United to Fulham, a dim-witted comment that revealed he has no grasp whatsoever on fan culture and that any Mancunian roots he may have once possessed have long since left him. He is part of the Monaco-West London jet set now, occasionally popping in and out of Manchester to watch a football team he has turned to rubble and sack a few more staff.
"When Jim came in everybody thought if we've got something we'll cling on to that, but that's long gone, it's a mess," added Steve Crompton.
"What Ineos need to understand is that isn't about the football. We've seen worse and we'll put up with that. We're fans of Manchester United and will be here win, lose or draw.
"What this is about is what's happening off the pitch."
There were green shoots of hope on the pitch on Sunday in a 1-1 draw with Arsenal. Off it, any sense of hope feels an awful long way away. This should be a day when Ratcliffe and the Glazers knock their heads together and start to find some answers. They can't ignore what happened before kick-off on Sunday.