The Falcons are going to want to lock up Bijan Robinson as early as possible. The running back market has been reset thanks to [Saquon Barkley's new deal](https://www.nbcsports.com/nfl/profootballtalk/rumor-mill/news/inside-the-new-saquon-barkley-deal). The Falcons are going to need to match this rate to be able to re-sign Robinson. The young star has an argument for a higher rate despite not helping his team in a Super Bowl. Robinson is younger and a far more consistent threat as a receiver. Atlanta needs to be prepared to reset the market if they want to keep Robinson past his rookie deal.
With such a high injury risk position, the Falcons could opt to take another path. You have two seasons remaining on Robinson's deal and still could opt to use the fifth-year option and franchise tag. This would be a messy path but one the Falcons could take to avoid the risk of paying Robinson top dollar long-term.
Obviously, this risks angering your star player and presents the chance he forces a trade. No matter how it would play out, it has to at least be a consideration for Atlanta. Bijan Robinson is an offense unto himself, and the Falcons simply cannot risk letting him walk away.