Ipswich Town fans can get their hands on limited edition Ed Sheeran Panini stickers at Saturday's home game. _(Image: Panini)_
Ipswich Town fans can get their hands on a limited edition Ed Sheeran football sticker ahead of Saturday's game against Nottingham Forest at Portman Road.
Global music star Sheeran has partnered with Panini to release a shiny sticker that will be not be available anywhere to buy.
The sticker, which features Sheeran in the 2024/25 Ipswich home shirt he sponsors, will be included in the matchday programme, with some also being distributed in the FanZone, concourse kiosks and by Here2Help volunteers before kick-off.
Town chairman Mark Ashton said: "Bringing Ipswich Town, Ed Sheeran and Panini together for something bespoke to us is great for our supporters. I know Ed loves the design and is a fan of Panini so hopefully those attending Portman Road on Saturday get their hands on one."
Katie Gritt, head of marketing for sport at Panini, commented**:** "We’re delighted to have been able to make Ed’s childhood wish of being a Panini ‘shiny’ a reality!
"It’s great for us to be able to collaborate in this way with both Ed and the team at Ipswich Town to bring something really fun to the fans that they can keep!
"We will also be giving out free Premier League Sticker Albums and Premier League stickers to fans at Portman Road before the game so there will be lots for fans to enjoy!"