Everton Bramley Moore Dock
(Credit: Imago)
Pranav Shahaney
Sun 16 March 2025 9:40, UK
Everton have taken more steps towards the rebuild under The Friedkin Group in the last 24 hours.
The Esk is thrilled with the changes made by the club as they move into the Bramley-Moore Dock stadium for next season.
Given how things are going under David Moyes, they’re expected to be a Premier League side as they change their home ground.
Everton manager David Moyes (Credit: Imago)
Aaron Duckmanton and Simon Hunter join Everton
Everton’s recent appointments of Aaron Duckmanton as Chief Marketing & Digital Officer and Simon Hunter as Chief Stadium Commercial Officer, signal a transformative phase for the club.
This bolstered Executive Leadership Team, per the club’s official website on 15 March, brings specialised expertise at a pivotal moment as the Toffees prepare to move into its new 52,888-capacity stadium.
MORE TOFFEES STORIES
The Esk wrote on X: “The changes we have asked for, campaigned for, for years, are at last happening. I am delighted.”
Duckmanton’s extensive background in marketing, digital, and content development from Leeds United and Crystal Palace positions him to enhance Everton’s global fanbase and digital presence, driving short-term boosts in engagement and commercial revenue through innovative campaigns and platforms.
Meanwhile, Hunter’s 20+ years at Chelsea, where he managed a top-tier hospitality portfolio and £90million+ P&L, equips him to maximise the new stadium’s revenue potential beyond traditional partnerships.
Angus Kinnear is another stellar appointment for the Toffees
Hunter’s proven ability to secure high-value deals and optimise venue operations could yield immediate financial gains on matchdays and non-matchdays, strengthening Everton’s fiscal health in the short term.
In the long term, these appointments lay a foundation for sustained growth.
Duckmanton’s focus on fanbase expansion and digital innovation could elevate Everton’s brand internationally, attracting sponsors and supporters alike, while Hunter’s expertise ensures the stadium becomes a year-round revenue generator, potentially funding squad investments or infrastructure upgrades.
Name Role Status
Angus Kinnear CEO Starting 1 June
Kevin Thelwell Director of Football Leaving in summer
Richard Kenyon Chief Commercial and Communications Officer Leaving
Everton behind-the-scenes changes.
Under Angus Kinnear’s leadership starting June 2025, this trio’s combined vision aligns with Everton’s structural overhaul, enhancing boardroom capability and competitive edge in the Premier League.
Together, they could steer the club toward financial stability and a stronger market position, capitalising on the new stadium’s potential to redefine the club’s identity.
This strategic refresh promises not just survival but a thriving future, blending commercial acumen with fan-centric growth.
Related Posts