Like the NFL, baseball and ice hockey, basketball has long been seen as a quintessentially American obsession – but that’s no longer the case. In the UK, basketball is now the second most popular team sport after football, with participation in the millions, according to Sport England.
But whether you’re a lifelong fan, a recent convert or are yet to form any allegiances, Tissot’s bold, sporty new watch might be one of the best wristwear investments of 2025 – and the perfect summer accessory for your team jersey.
If you tell someone your dreams and they’re not laughing at you, then you’re not dreaming big enough
The Swiss heritage brand has held the title of official NBA timekeeper since 2015, dictating the rhythm of every buzzer-beater and last-second play across the league. Now, with the renewal of its partnership, the brand is celebrating with a timepiece that nods to both the sport’s rich legacy and its exciting future.
Encased in a rugged 45mm black PVD-coated stainless steel case, the Supersport NBA draws plenty of inspiration from the game itself. The bezel echoes the design of the NBA’s iconic 24-second shot clock, while the dial’s distinctive basketball-textured dot pattern transitions from dark grey to black, mirroring the contours of a game ball. Look even more closely and you’ll notice numerals designed like players’ jersey numbers.
tissot’s new supersport nba special edition
Courtesy of Tissot
Tissot really hasn’t skimped on details. The second hand proudly displays the NBA logo, while the case back is engraved with the names of NBA cities and states, offering a subtle tribute to both the Eastern and Western Conferences. Even the strap, crafted from a mix of rubber and leather, is stitched with red and blue threads to reflect the league’s signature colours.
But it’s not just about looks – the Supersport NBA Special Edition is a functional powerhouse. With its quartz chronograph movement, the watch offers exceptional accuracy – making it perfect for everything from last-minute game-winning shots to hitting new personal bests in the gym. Every second counts, after all.
30 Seconds Courtside with Tony Parker
Four-time NBA champion and Tissot brand ambassador
united states june 06: basketball: finals, san antonio spurs tony parker (9) in action vs new jersey nets, san antonio, tx 6/6/2003 (photo by bob rosato/sports illustrated via getty images) (setnumber: x68553 tk1)
Bob Rosato
What’s the key lesson you’ve learned in your illustrious career?
‘Life is about moments. You have your ups and downs, and it’s all about how you handle those moments. You learn more during the tough times, but the real skill is in extracting the positive from them.’
What advice would you give to the next generation of aspiring basketball players?
‘Dream big. And if you tell someone your dreams and they’re not laughing at you, then you’re not dreaming big enough.’
Why is your relationship with Tissot so strong?
‘Every watch they create and everything they do remains true to their brand values. History, family, trust, loyalty – values that are important to me.’
Tissot's Supersport NBA Special Edition is now available for £445 – click here to find out more.