Kristin Juszczyk, the wife of San Francisco 49ers star Kyle Juszczyk, took her passion for fashion design to new heights when she launched her Off Season apparel brand earlier this year.
Kristin Juszczyk grabbed attention throughout the season with her unique gameday outfits that featured repurposed Niners gear. The 31-year-old designer modeled her pieces herself, and it got so big that she decided to sell the merch to the public.
On Tuesday, Off Season made a big announcement about its corporate structure. The brand has officially hired Victoria Picca, who was previously the senior vice president of business affairs at Fanatics, as Off Season's new president.
Kristin Juszczyk is clearly delighted with the news, and she reacted to the big announcement via Instagram.
"We couldn't be more excited to welcome Vicky to the team!" she wrote, sharing an article from WWD containing the announcement.
Kristin Juszczyk's Off Season brand has a new president
(via @kristinjuszczyk on IG) pic.twitter.com/AdFz4C7MxG
— Paolo Songco (@PaoloSongcoNBA) April 2, 2025
In the said article, Kristin Juszczyk is quoted sharing her thoughts on Picca and her arrival at the company. According to the prominent NFL WAG (wives and girlfriends), Off Season is excited to welcome Picca's "deep understanding of sports licensing and her passion for forging innovative partnerships. We are confident that her leadership will elevate Off Season to new heights, seamlessly blending fashion and sports in a way that genuinely connects with fans."
As president, Picca will reportedly "lead Off Season's business operations, brand strategy and growth initiatives, including future licensing deals, global expansion and product innovation."
Off Season was co-founded by Kristin Juszczyk and her business partner, Emma Grede, who is best known for helping Kim Kardashian and Khloe Kardashian establish their own clothing brands.
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This story was originally published April 2, 2025 at 3:38 PM.