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Jeep Rejoins Juventus as Official Sponsor for 2025 Season and Beyond

Summary

Jeep reunites with Juventus as the Official Sponsor for the 2025 season

It has also become the Official Sponsor for the women’s first team and the Juventus Next Gen team

This latest partnership marks fourteen years of collaboration between the two

Jeep is once again front and center on Juventus jerseys, returning as the Official Sponsor of the men’s first team, women’s first team and Juventus Next Gen.

The partnership, which originally began in the 2012–2013 season, enters its fourteenth year with renewed momentum. This collaboration has already seen Juventus collect 33 titles across all squads, mirroring Jeep’s rise in Italy and Europe as a leader in SUVs and off-road innovation. As Jeep expands its lineup with more sustainable technologies, the brand’s renewed sponsorship reinforces its deep connection with performance, ambition and forward movement, both on and off the pitch.

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