The first day of Pride Month proved to be a rough one for the "anti-woke" MAGA crowd as many online observers lashed out at a flag display from the New England Patriots.
The Patriots on Sunday released a social media post, presumably with the intention of promoting Pride Month, that included a LGBTQ+ pride flag.
"We celebrate together," the team's account on social media wrote.
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That didn't sit well with thousands of conservative activists and influencers, who took to the comments to insult the football team. Several commenters threatened boycotts of the team.
@Unhinginger wrote, "You just lost a ton to Fans. Enjoy the bud light treatment."
Michelle Hawley, who calls herself a "Trump-loving patriot" in her X bio, said, "People need to boycott any team does this no merchandise tickets nothing."
Sovereign Minds, a user who said Kamala Harris should be charged criminally for a mass-burning attack in Colorado, rejected the "celebrate together" notion itself.
"No we don't," the user wrote. "It is Veterans Appreciation Month. I see why Tom Brady left y'all. Disgusting."
Jon Del Arroz, a self-described bestselling Christian author, wrote, "Pride is a sin."
There was also a racist tone to some of the comments, with one "patriot" user, @SonderPatriot, asking Elon Musk's IA chatbot, "Who owns the New England Patriots and what’s his ethnicity?"
GROK replied, "The New England Patriots are owned by Robert Kraft, who has been the owner since 1994. He is Jewish, born to an observant Jewish family in Brookline, Massachusetts. His philanthropy, including significant donations to healthcare and diversity initiatives, aligns with the team's public support for social causes like Pride Month."
Another user, @Kitler512, also asked, "Who owns the New England patriots?" and then added, "Whats[sic] his ethnicity?"