West Ham United’s summer [transfer](https://www.claretandhugh.info/west-ham-transfer-news/) plans are once again being choked by financial restraints—and the situation is becoming somewhat tedious. The club have made it abundantly clear we need to sell before we can buy, but there’s one major hitch: nobody wants to buy our players.
With cash flow said to be tight and zero appetite from the board to dip into their own pockets, the Hammers are left scrabbling for funds. PSR figures suggest we could spend up to £90 million without breaching financial rules, but that would require a shareholder injection—and there’s little to no chance of that happening.
Instead, West Ham are relying on the departures of key names like [Mohammed Kudus](https://www.claretandhugh.info/mohammed-kudus-bio/), Edson Álvarez, James Ward-Prowse and Nayef Aguerd. The problem? No serious bids have landed.
This has left Graham Potter stuck in neutral while rival clubs race ahead with their recruitment drives. Even his most loyal backers would admit he needs his own players to truly implement his style of play. Unfortunately, he’s been unable to improve the current squad—and without funds or support, there’s little hope of improvement on last seasons struggles.
So while clubs like Aston Villa, Brentford and Brighton are sealing deals and strengthening early, West Ham are once again forced to watch the window unfold with frustration. Sure, it’s early on in the window and many clubs have yet to do business but few need new blood as desperately as we do to avoid struggle next season.
This isn’t just a concern—it’s a necessity and if the board don’t dip into their pockets now, they’ll be forced to in action in January out of desperation.