The Pop-Up Pub is the first step in delivering more for supporters on matchdays, following feedback from the Old Trafford Regeneration research. Fans said they wanted more to see and do around the stadium, and we listened.
This initiative will not only provide a new space for the United family to connect but will also showcase local businesses and help build the pre-match atmosphere that makes Old Trafford so special.
If successful, the Pop-Up Pub will return at other points in the season, helping shape plans for a permanent fan zone in the future.