The NBA Schedule Release presented by Ticketmaster continued with the unveiling of the full Emirates NBA Cup Group Play schedule and the official debut of NBA on Prime, set to begin during the season’s opening week.
Prime Video will host its first exclusive NBA doubleheader on Friday, Oct. 24, when the Celtics visit the Knicks at 7:30 ET, followed by the Timberwolves facing the Lakers at 10 ET. NBA on Prime will be the exclusive home for 10 Group Play games of the 2025 Emirates NBA Cup, plus the four quarterfinals, two semifinals, and the Cup Championship game.
The in-season tournament tips off on Halloween with the first Cup Night on Prime, featuring the Celtics at the 76ers in East Group B at 7 ET and the Lakers at the Grizzlies in West Group B at 9:30 ET.
Thanksgiving Eve will deliver a star-studded NBA Cup tripleheader on ESPN, starting with Pistons at Celtics (East B) at 5 ET, followed by Timberwolves at Thunder (West A) at 7:30 ET, and Rockets at Warriors (West C) at 10 ET.
Fans can explore more details on the Emirates NBA Cup, including group assignments and key dates, through the league’s official hub.