Manchester United has signed a multi-year agreement with Sokin, appointing the UK-based fintech firm as its Official Global Business Payment Solutions Partner. The deal will see Sokin provide its international payments infrastructure to support the club’s global operations.
Under the partnership, Sokin will deliver its business-to-business payments platform, designed to streamline cross-border transactions. The platform integrates accounts payable, receivable, and treasury operations, using AI to create efficiencies and reduce costs for clients.
Marc Armstrong, Chief Business Officer at Manchester United, said, “We are delighted to welcome Sokin to the Manchester United family. Their global business payments infrastructure and forward-thinking approach align perfectly with our commitment to delivering best-in-class services and experiences to our fans and partners across the world.”
Sokin also supports payments for Nottingham Forest
Sokin has built a track record in sports partnerships, previously working with leading European football clubs, Premier League’s, Nottingham Forest, and the British & Irish Lions for their 2025 Test series in Australia. The Manchester United partnership extends its presence on the global stage.
Vroon Modgill, Chief Executive Officer of Sokin, commented, “Partnering with Manchester United, one of the most iconic teams in global sport, represents a pivotal moment for Sokin and demonstrates the scale we’ve achieved as a business. The way United connects with hundreds of millions of supporters in every corner of the globe, mirrors our own ambition to empower businesses of all sizes to operate internationally, with ease and efficiency. This partnership perfectly embodies our mission to break down the barriers to global commerce – there’s no better partner than a club that defines what it means to be truly global.”
The partnership reflects Manchester United’s focus on leveraging technology-driven solutions to strengthen its international business capabilities, while giving Sokin visibility alongside one of the world’s most recognized football brands.