When the worlds of sports and pop culture collide, the masses take notice. And when a three-time Super Bowl champion gets engaged to one of the biggest pop stars of all time, it becomes a massive viral moment.
On Tuesday, Aug. 26, Travis Kelce and Taylor Swift took to Instagram to announce their engagement. The news quickly made headlines and drew reactions from around the world, including many notable ones from the official accounts of professional sports teams.
In many ways, these accounts serve as the perfect intersection of sports and pop culture, and their administrators took full advantage. Hereβs how sports accounts used social media to chime in on some of the biggest news of the NFL preseason.
MORE:Inside the Taylor Swift-Travis Kelce dating timeline
Sports leagues, teams and stars react to Travis Kelce-Taylor Swift engagement
The NFL was among the first to post, sharing two posts. First was a congratulatory reshare of the engagement photo, followed by a video of Swift saying, "This is so crazy. I cannot believe this is really happening. I'm in shock," after last year's AFC Championship game. The copy for the second post simply read "same."
Congratulations to Travis and Taylor π€π
(via @tkelce, @taylorswift13) pic.twitter.com/FIxP658jFr
β NFL (@NFL) August 26, 2025
same. pic.twitter.com/Bc2dgg2rE8
β NFL (@NFL) August 26, 2025
MORE NEWS:Details on Travis Kelce's engagement ring for Taylor Swift
Fittingly, the NHL called on a photo of Swift and Kelce at the Stanley Cup Finals to share well-wishes on their engagement.
It's a love story, and Taylor said yes! π
Congratulations to @taylorswift13 and @tkelce on their engagement! pic.twitter.com/78we303YZM
β NHL (@NHL) August 26, 2025
The Florida Panthers followed suit.
looks like weβre not the only ones getting a ring this year π pic.twitter.com/lHb1N41KwS
β Florida Panthers (@FlaPanthers) August 26, 2025
As the US Open continues, their official account shared their congratulations along with footage of the couple from last year's event.
I wanna be your end game π
Congratulations to Taylor Swift and Travis Kelce on their engagement! pic.twitter.com/L1gjkO5MoI
β US Open Tennis (@usopen) August 26, 2025
The Warriors made it personal, sharing a photo of Stephen Curry golfing with Kelce, complete with Kelce's trademark "Alright nah" phrase and a ring emoji.
Alright nah π pic.twitter.com/haF09lGMRs
β Golden State Warriors (@warriors) August 26, 2025
MORE NEWS: What to know about Travis Kelce and Taylor Swift's engagement
Northwestern Athletics got creative, calling back to a nearly 16-year-old post in which Kelce said "good lookin northwestern!!" The Wildcats responded by sharing an engagement photo and a similar message.
good lookin travis!! https://t.co/pCjkawh3lh pic.twitter.com/OJyZdoL2dh
β Northwestern Athletics (@NU_Sports) August 26, 2025
The Celtics decided to spin things forward, giving fans a countdown until Swift's next studio album and the franchise's first game of the 2025-26 NBA season.
Days since Taylor Swift and Travis Kelce got engaged: 0
Days until The Life of a Showgirl drops: 37
Days until Celtics basketball: 56
β Boston Celtics (@celtics) August 26, 2025
The Heat got creative, using an old reaction picture of Bam Adebayo to share their response to the news.
all of us rn pic.twitter.com/WsPNI9Pwtq
β Miami HEAT (@MiamiHEAT) August 26, 2025
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After the Spurs' Coyote mascot donned a Kelce jersey and a Swift-inspired wig, they used those photos as a picture-perfect reaction.
Kneeled to the ground and pulled out a ring and saidβ¦ πΆπ pic.twitter.com/MqxkdFbCtf
β San Antonio Spurs (@spurs) August 26, 2025
The Hornets, winners of the 2025 NBA Summer League championship, likened their summer championship rings to Swift's newest accessory: her engagement ring.
summer of the rings, am i right @taylorswift13 @tkelce ? pic.twitter.com/VMUEk5vqxS
β Charlotte Hornets (@hornets) August 26, 2025