Former Florida State quarterback Jordan Travis is joining The Battle's End Collective as a brand ambassador, it was announced on Wednesday.
"The Battle's End is thrilled to announce that Jordan Travis is joining TBE as a Brand Ambassador," TBE's post on X.com read. "[Travis] was in many ways tied to the creation of TBE & there is no one else we would rather partner with as we grow TBE 2.0."
The news come fresh off an announcement by Florida State Athletics that it will be absorbing The Battle's End -- bringing the collective under the university's umbrella.
Travis played in 46 games at FSU and was 633-for-1,013 passing for 8,644 yards and 65 touchdowns while also compiling 1,910 yards and 31 touchdowns on 409 carries and adding one touchdown reception.
He was drafted by the New York Jets in the fifth round (171st overall) of the 2024 NFL Draft. However, after suffering a gruesome leg injury in his last game at FSU, he never recovered fully and medically retired from football in April of this year.
After his retirement, there had been speculation that FSU could work to try and bring Travis into the football program in some fashion. This news allows him to aid in FSU's NIL efforts with their lone collective.