You never know when winter will hit in Western New York, but it appears to be coming early this season for the Buffalo Bills.
On Thursday, Nike unveiled their Rivalries jerseys and uniform sets across the league. Nike leaned into the winter theme for Buffalo.
The Bills will be wearing the newly designed helmets, jerseys and pants in Week 5 when the team hosts the New England Patriots on Sunday Night Football.
Buffalo teased the unveiling of the uniforms back in late July in a video that featured Keon Coleman’s jersey being covered in snow.
The Bills are one of eight teams that were selected to be part of Rivalries for the 2025 NFL season. Every AFC East team was selected this season as well as every NFC West team.
In a press release, Nike described how the uniforms came to be. Buffalo, as well as every other team in the AFC East and NFC West, will wear the uniforms for three seasons.
Each participating team will wear a unique Rivalries uniform with designs rooted extensively in local community insights during a single home game against a division rival. The designs have been brought to life by pulling inspiration from the history of each market and the aspects of the community that only that team’s city embodies.
These Rivalries uniforms will be included in Buffalo’s team’s uniform lineup for three years, in addition to existing alternate uniforms. Teams from the AFC South and NFC North will debut their Rivalries uniforms in 2026, followed by NFC East and AFC West teams in 2027, and teams from the AFC North and NFC South in 2028.
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