Virgin Media has launched its 'lowest ever price' for its Sport bundle, which includes Sky Sports channels, broadband and more than 200 TV channels from £52.99 per month
LIVERPOOL, ENGLAND - AUGUST 31: A detailed view of a replica Premier League Trophy outside the stadium prior to the Premier League match between Liverpool and Arsenal at Anfield on August 31, 2025 in Liverpool, England. (Photo by Carl Recine/Getty Images)
LIVERPOOL, ENGLAND - AUGUST 31: A detailed view of a replica Premier League Trophy outside the stadium prior to the Premier League match between Liverpool and Arsenal at Anfield on August 31, 2025 in Liverpool, England. (Photo by Carl Recine/Getty Images)
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A Sky Sports subscription has just become more affordable as one retailer announces a new 'lowest ever price' package. The specific offer is fromVirgin claims is the 'lowest ever price'.
Usually priced at £56.99 per month, it's now down to £52.99, which 200 standard TV channels and 516Mbps fibre broadband This results in a saving of £92 over the 24-month contract and includes access to nine Sky Sports channels, including Main Event, Premier League, F1, Golf and Cricket, as well as the new digital channel Sky Sports+.
The package also includes over Virgin packages featuring Sky Sports channels include the £64.99 Sport + Cinema bundle as standard, along with a complimentary Netflix subscription. Virgin is also offering new customers a bill credit up to £250 to offset any early termination fees charged by their existing provider.
By securing Virgin's sports deal, customers can sidestep the forthcoming price hike expected to be implemented by many TV and broadband providers. That's because Virgin has already fixed its prices for this April, with the Sport bundle next set to increase to £56.99 in April 2027.
Other Virgin Media's Sport package and the £76.99 Max Bolt bundle, both of which also come with Sky Cinema, internet speeds of up to 1,130Mbps and additional perks such as an O2 SIM card. Furthermore, Virgin customers can add extras like TNT Sports (£25) and Premier Sports (£16.99) at reduced rates compared to direct sign-ups.
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For shoppers seeking to reduce expenses, Sky offers comprehensive sport coverage through its £35 Essential TV and Sky Sports package. For the reduced cost compared to Virgin's equivalent plan, Sky provides approximately 100 fewer channels and broadband isn't included as standard, though subscribers also gain complimentary Netflix and discovery+ access.
For those remaining with Sky offers comprehensive sport coverage through its £35 Essential TV and Sky Sports, the provider has garnered thousands of favourable reviews on Trustpilot. One satisfied customer said: "Recently installed TV and broadband, everything works great, no complaints, absolutely exceptional."
Another said: "Virgin have been excellent, haven't had any issues at all. My other half is very happy because he can watch football without any frustrating buffering."
This customer offered a more balanced four-star review, saying: "A few outages here and there, a bit pricey but overall the fastest connection you can get from a reputable source."
Nevertheless, another five-star review says: "Out of all the providers I've tried, Virgin is the only company that has given me a reliable and fast connection. I was with Sky and had constant issues. I'd recommend Virgin to anyone."