Premier League
Leeds United fans were not happy in the summer when the transfer window ended. Despite the club splashing the cash, they failed to land the big names on the market.
Especially when it came to attackers, where the club was linked to many top names. Leeds eventually ended up signing Dominic Calvert-Lewin and Noah Okafor in addition to Lukas Nmecha, who was the first signing of the window. At the end of the transfer window, club chiefs came out to explain that PSR was the reason they missed out on big targets during the window.
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And even in January, PSR played a huge part in why the move for Jorgen Strand Larsen collapsed. Leeds wanted a loan with an obligation to buy in order to fund the deal after the financial year ended. But Wolves wanted the money up front, and the deal was off the table.
Latest Premier League announcement brings huge prospect
Leeds have been hampered by PSR over the last couple of seasons, but that may be a thing of the past after the latest announcement. The Guardian has reported this week on a new Premier League broadcast contract worth around £450million. The deal with ESPN covers South America and the Caribbean, and will raise the total money from broadcasters across the league past the £2billion mark.
This would mean a significant increase in the money Leeds would make from equal share and merit payment based on final league position. And this comes at an ideal time, with English football set to replace Profitability and Sustainability Rules (PSR) with the incoming Squad-Cost Rules (SCR). SCR limits clubs to 85 per cent of their revenue and profit/loss from player sales.
Daniel Farke must keep Leeds United afloat this season
With this new broadcast deal in place, and the change to a new financial control system, Leeds United could benefit heavily. If the club remain in the top flight beyond this season, they will gain massive financial freedom to spend as compared to other seasons. So now, survival has an even more important incentive for the 49ers. This will put even more pressure on Daniel Farke who is doing his best to keep the team afloat.
The ownership must hope all the investment they have done across this year will be enough to propel the club to another season in the top flight. Leeds and Farke have a real task on their hands from now till the end of the season.