Giovanni Carnevali enjoyed a very comfortable position at Sassuolo, where he became one of the most recognised club executives in Italian football. During his time at the club, he generated significant value for the owners and played an important role in Sassuolo’s growth.
Even after the club suffered relegation, Sassuolo continued to support Carnevali, and he helped guide the team back into the top flight at the first opportunity. However, he left the club this summer to take on a new challenge at Juventus.
Carnevali faces a different challenge at Juventus
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His role at the Allianz Stadium carries far greater risk because Juventus has changed executives regularly in recent years. Carnevali understands that his position could be under pressure at the end of the season if he does not meet the expectations placed on him.
That situation would make many people hesitant to accept the role, particularly someone who previously enjoyed the security and stability that Carnevali had at Sassuolo. Moving from a comfortable environment into a demanding position at one of Italy’s biggest clubs represents a major challenge.
Despite the risks involved, Carnevali accepted the opportunity because Juventus remains one of the most important clubs in Italian football. He admits that receiving an approach from Juventus was something that was extremely difficult to refuse.
Carnevali explains his decision
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According to [Sport Mediaset](https://www.sportmediaset.mediaset.it/mercato/juventus/carnevali-impossibile-dire-di-no-alla-juve-kolo-muani-richieste-troppo-alte_114382407-202602k.shtml), Carnevali revealed that discussions with Juventus moved quickly and that he had to make an immediate decision regarding his future.
He said: “Contact with Juve? Everything went quickly. I also had to make quick decisions, leaving a club like Sassuolo was not easy because there is a special connection with the ownership. From the moment I was contacted by Juventus I didn’t think about it for a moment, you can’t say no to a club like that, as soon as I had this proposal I immediately accepted”.
Carnevali’s move to Juventus represents a significant change in his career, taking him from a stable project at Sassuolo to a position where expectations and pressure are much higher. The coming season will determine whether he can replicate his previous success at a club with a different level of scrutiny.