ADIDAS EXPANDS HYBRID TRAINING OFFER WITH THE ADIZERO DROPSET PRO, BUILT FOR THE FULL DEMANDS OF THE HYBRID ATHLETE, FROM TRAINING THROUGH TO GAME DAY
ADIDAS EXPANDS HYBRID TRAINING OFFER WITH THE ADIZERO DROPSET PRO, BUILT FOR THE FULL DEMANDS OF THE HYBRID ATHLETE, FROM TRAINING THROUGH TO GAME DAY
ADIDAS EXPANDS HYBRID TRAINING OFFER WITH THE ADIZERO DROPSET PRO, BUILT FOR THE FULL DEMANDS OF THE HYBRID ATHLETE, FROM TRAINING THROUGH TO GAME DAY
adidas today announces the launch of the Adizero Dropset Pro, a new hybrid training shoe in the Adizero Dropset franchise, engineered for athletes who refuse to choose between speed and strength. Built for the full demands of hybrid performance, it supports athletes at all levels, from training through to race day.
Fusing the fast-focused innovation of Adizero with the stability-led DNA of Dropset, the new Pro silhouette is designed to deliver the balance of speed, control and grip required for hybrid training. From treadmill intervals to sled pushes, weighted lunges, farmer’s carries and wall balls, the shoe is engineered to help athletes stay light on their feet when it is time to move fast and locked in when it is time to hold their ground. The Adizero Dropset Pro, tested with hybrid athletes brings the same mindset to everyday training for athletes at all levels as the go-to shoe for training and competition preparation. Built for every session, every start line and every athlete chasing progress in their races, it cements Adizero Dropset as a dedicated hybrid performance franchise.
Hybrid training has created a new generation of athletes: runners who lift, lifters who run, and competitors who move from cardio to functional strength in a single session. adidas asked hybrid athletes around the world what limits and enhances their training performance, and new research reveals nearly half (49%) say their current training footwear limits performance during their workout. A further 4 in 5 hybrid athletes say they expect their footwear to support every part of their workout but more than a third say they have not found a single pair of shoes that works across every exercise in their training.
“Hybrid athletes are redefining what performance looks like,” said Bernhard Serr, VP of Product at adidas Training. “Athletes are no longer training in one lane, and their footwear needs to evolve with that shift. At adidas, we are committed to advancing training through deeper collaboration with elite athletes and the wider hybrid community - listening, testing and innovating to meet the real demands of the sport. The Adizero Dropset franchise reflects that commitment, supporting athletes from preparation through to competition, with Adizero Dropset Pro built for the full demands of hybrid training.”
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