This might upset a few Manchester United supporters, but I’m going to say it anyway. **The Glazers aren’t selling Manchester United, and no amount of protesting or demanding change is likely to convince them otherwise.**
Why would they sell? According to [Sky Sports](https://www.skysports.com/football/news/13590954/man-utd-red-devils-announced-record-revenues-in-2026-despite-not-playing-european-football), Manchester United generated a club-record **£677.6 million in revenue in 2026, up from £666.5 million in 2025, despite not playing a single match in European competition.** Operating results improved from an £18.4 million loss to a £22.6 million profit, although the club still recorded a £43 million pre-tax loss. Think about that. United can disappoint supporters, miss out on European football, and still break revenue records. From a business standpoint, why would the Glazers walk away from that? I’d argue the ownership situation is a major concern for maybe 1% of United supporters. The other 99% will continue buying United merchandise regardless of who’s managing or who owns the club.
And that’s the problem. **We’re supporting a football club. They’re operating a corporation.**
We judge Manchester United by wins, trophies, league position, and performances. The Glazers judge it by revenue, sponsorships, commercial deals, and the value of their investment. Those are two completely different definitions of success, and unfortunately, theirs is the one that matters in the boardroom.
Do I think the Glazers want United to win? Sure. Winning is good for business. But do I believe winning is their number one priority? Absolutely not. If the club continues making money, there’s little financial pressure on them to change anything.
And let’s be clear, we all know where a lot of the problems start. **INEOS, Jim Ratcliffe, Jason Wilcox, and Omar Berrada.** They’re the people making the decisions, and whether we agree with those decisions or not, they’re not going anywhere anytime soon.
But here’s something else that needs to be said. **The players deserve at least half the blame for this mess.**
I’m tired of watching a group of players who look lazy, selfish, and more concerned about their next contract than the badge on their chest. Where’s the heart? Where’s the fight? Where’s the pride in playing for Manchester United?
And before anyone says I’m being too harsh, look at these numbers.
According to an analysis of FotMob’s physical performance data from United’s opening eight Premier League matches of the 2026/27 season, Manchester United have recorded:
* **21.04 kilometres LESS total distance covered** than their opponents.
* **11.92 kilometres LESS running distance** than their opponents.
* **83 FEWER SPRINTS** than the teams they’ve faced.
That’s across just eight matches.
On average, United are covering **2.63km less total distance, 1.49km less running distance, and more than 10 fewer sprints per game** than their opponents.
And here’s the part that really bothers me.
United have covered less ground than their opponents in seven of those eight matches. The only exception? Manchester City.
But let’s not forget that City were reduced to ten men after Phil Foden was sent off in the 23rd minute. United covered 5.72km more than City that day, had a man advantage for most of the match, and still managed to lose 1-0.
Now, distance covered doesn’t tell the entire story. Tactics, possession, and playing styles all influence these numbers. But when you’re consistently being outrun and outsprinted, something is wrong.
**You can blame the tactics. You can blame the manager. But at what point do we start blaming the eleven players on the pitch who are getting outworked every single week?**
Forget tactics for a minute. Running, pressing, fighting for second balls, and showing some urgency shouldn’t require a world-class manager. That’s basic effort, and far too often this squad can’t even deliver that.
And while we’re at it, can we stop pretending firing Michael Carrick would magically fix Manchester United?
We’ve been down this road so many times. Things go badly, supporters turn on the manager, the club makes a change, everyone gets excited about a fresh start, and a year or two later we’re having the exact same conversation.
**Carrick can only do so much. He’s not the one out on the pitch playing the game.** He can prepare the team, set the tactics, and make substitutions, but he can’t force players to show passion or put in the effort once that whistle blows.
And Bruno Fernandes? This one hurts because I genuinely love Bruno. But where is the player we watched last season? He looks completely checked out. To me, he’s playing like someone who already has one foot out the door and is thinking about his next club. I hope I’m wrong, but his body language and performances aren’t giving me much confidence.
Now here’s the part that’s really going to annoy people. I think we need to accept that supporter frustration alone isn’t going to force the Glazers out.
I understand the anger. I understand the protests. But we’ve spent years demanding new ownership, and the Glazer family still retains its stake in the club. Unless that pressure starts affecting the financial value of their investment, what incentive do they have to walk away?
That’s the uncomfortable reality. Supporters are emotionally invested in the badge, the history, and everything Manchester United represents. The Glazers are financially invested in the business.
I’m not saying supporters should stop caring or holding ownership accountable. But we need to stop treating every protest or managerial change as the moment everything will finally turn around.
**Manchester United isn’t a failing business. It’s a football club failing to live up to its history while remaining a commercial powerhouse.**
The ownership isn’t changing, the people running the football operations aren’t disappearing, and another managerial sacking won’t suddenly make this group of players care more.
At some point, the players need to look in the mirror and take responsibility for what they’re putting on the pitch.
**The Glazers don’t need Manchester United to win trophies to make money. But the players should at least act like winning trophies matters to them.**